With social media and mobile continuing to change the way customers make purchasing decisions, it’s important for companies to put a social media strategy in place now.

Watch our webinar featuring guest speaker Clement Teo, Forrester Senior Analyst, to learn how you can create a strategy that gets you results, plus:

• A quick but comprehensive look at social media channel uses in different countries and the popularity of a range of online activities

• Which metrics you should monitor to determine the success of your campaigns

• How to engage in social media safely and compliantly using a social relationship platform