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Having the opportunity to work with Hootsuite in Dr. Freberg's class was a great foundation to the world of strategic planning of social media content. I was able to take that foundation and build upon it in order to ensure that the posts that I schedule out for Team USA not only makes sense, but that there is a thought process behind everything I do and everything that goes out.

Samantha Hughey
Audience Engagement Editor
Team USA

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