Resource LibraryNot Categorized

The New Customer Service Model - 5915

How Being Customer-Obsessed on Social Media Will Grow Your Brand

Woolworths. Zappos. Maybank Group. What do these brands have in common? They deliver exceptional customer service where their customers expect it: on social media. 

Whether your customers have complaints, questions—or even praise—67 percent of them now turn to social media for customer service. Companies that consistently deliver excellent customer service on social media see much bigger financial growth as a result. Those without a social customer service strategy lose on profit and brand visibility, not to mention miss out on valuable insights and social selling opportunities. 

As Forrester points out, it’s no longer enough to be customer-focused. In order to grow your company and differentiate yourself from other brands, you need to be customer-obsessed on social media.

In this ebook, we’ll look at how key departments in your organization can benefit from being customer-obsessed on social media—and we’ll give you actionable tips on how to start making changes.

Download your resource now

Share This:

Related Resources

Careem Case Study Resource Card Image
Case Studies

How Community Engagement at Careem Powers the Middle East’s Super App

A responsive social presence and a focus on customer experience have been key to rapid growth for Careem
Social Media Strategy Guide preview image
Strategy & Tactics

Social Media Strategy Guide

An 8-step guide to developing your social media presence
owly asset not found
Case Studies

How Hootsuite Boosts Reach, Recruiting, and Revenue with Employee Advocacy

Yes, Hootsuite built the best platform for employee advocacy. No, we weren’t using it as well as we could have been. Here’s how we fixed that.
Get the training you need to grow your career