Before you jump on the buzzword bandwagon, let Hootsuite Insights help you decide if real-time marketing is right for your business. In our latest white paper, we’ll explain the different types of real-time marketing, show you how to utilize them within social media and provide examples of successful real-time marketing efforts. You’ll also gain key insights from Anne-Marie Kline, the Managing Director of BrandLIVE™, a real-time marketing platform at integrated global digital agency, DigitasLBi.

In this white paper, you will learn how to:

  • Find real-time marketing opportunities
  • Set up your real-time marketing team
  • Implement a monitoring strategy
  • Create successful real-time content