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The Modern Customer: How to Best Reach Your Audience Online

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With social media and mobile continuing to change the way customers make purchasing decisions, it’s important for companies to put a social media strategy in place now.

Watch our webinar featuring guest speaker Clement Teo, Forrester Senior Analyst, to learn how you can create a strategy that gets you results, plus:

  • A quick but comprehensive look at social media channel uses in different countries and the popularity of a range of online activities

  • Which metrics you should monitor to determine the success of your campaigns

  • How to engage in social media safely and compliantly using a social relationship platform

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