How do you educate and engage through social media? And how can social be used effectively for customer service?

Find out in this video, Kate Carter, Senior Digital Marketing Manager at the British Museum will discuss her organisation's success with a strong social media strategy that has been built with a social first approach to customer service.

What you’ll learn

• The importance of keeping your organisations values at the core of your strategy

• Benefits of a universal digital experience

• Importance of training and education for employees