Success with Social Advocacy

WebinarsSocial Customer Advocacy

Headshot Brayden Cohen 400X400@2X
Brayden Cohen
Social Marketing and Employee Advocacy Lead at Hootsuite
21 Amplify Panel Hero


An organization's employees have ten times more combined followers on social media than the organization itself, according to research from LinkedIn. Getting your employees involved in social media allows you to reach your audience through the voices they are most likely to trust. And at the same time, it allows employees to showcase their company pride and industry expertise.

The benefits of social advocacy extent across your organization and brand. For your brand, it’s an effective channel to share your corporate messages and build brand awareness. For your employees and executives, it’s a powerful personal branding tool that helps them build their online presence and develop business opportunities. And for your employer brand, it’s a proven way to find and recruit top talent and improve employee retention.

Ready to unlock the power of employee advocacy for your organization? We hope so—because in this webinar, you’ll have the chance to hear about the success of social advocacy from our customers themselves.

In this webinar you’ll learn how...

  • Three successful customers use social advocacy today, sharing their best practices and lessons learned

  • Antalis rolled out a world-class ambassador programme for HR, Marketing and Sales

  • Ochsner Health leveraged their employee’s network to fight fake news during the pandemic

  • The Hootsuite social team used Amplify to achieve a 250% YOY increase in sourced revenue

  • London South Bank University students use advocacy to increase brand awareness & organic reach

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Share This:
  • Headshot Brayden Cohen 400X400@2X

    Brayden Cohen

    Social Marketing and Employee Advocacy Lead at Hootsuite
  • Email Headshot Franck Chenet

    Frank Chenet

    Group Director, Sustainability, Services & Corporate Communication, Antalis International
  • Email Headshot Heather Nolan

    Heather Nolan

    Digital Content Specialist, Ochsner Health
  • Email Headshot Nicola Hayes

    Nicola Hayes

    Associate Course Director and Senior Lecturer Digital Marketing, London South Bank University

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