Unlocking the Value of Social in Government

Morgan Photo
Morgan Zerr
Principal Business Value Analyst at Hootsuite


Social media has transformed how citizens engage with their governments—but the journey has only just begun. To capture the full value of social, governments are now integrating social initiatives across their organization.

Watch our webinar, led by former U.S. deputy chief technology officer Nick Sinai and Hootsuite, to discover how government agencies are using social in new and innovative ways.

  • Why you should champion customer-led social strategies
  • How social media can support agency-wide goals
  • Successful social campaigns from across government

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  • Morgan Photo

    Morgan Zerr

    Principal Business Value Analyst at Hootsuite

    Morgan consults with Hootsuite’s most strategic customers to align social media to their business success. She works through their unique social marketing challenges, and provides strategy and technology recommendations to help them reach their objectives.

    Follow Morgan in LinkedIn

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    Nick Sinai

    Senior Advisor at Insight Partners, Adjunct Faculty at Harvard Kennedy School, and former U.S. Deputy CTO

    Nick is a Senior Advisor at Insight Partners, a leading venture capital firm investing in software companies. Nick is currently a board member at BrightBytes, a SF-based data analytics company serving K-12 schools. As Adjunct Lecturer in Public Policy, Nick teaches “Technology and Innovation in Government” at the Kennedy School of Government at Harvard University. Prior to Insight and Harvard, as U.S. Deputy CTO in the White House, Nick led President Obama’s Open Data Initiatives to harness the power of data to fuel innovation and economic growth, and helped start and run the Presidential Innovation Fellows program.

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