Success with Social Advocacy


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An organization's employees have ten times more combined followers on social media than the organization itself, according to research from LinkedIn. Getting your employees involved in social media allows you to reach your audience through the voices they are most likely to trust. And at the same time, it allows employees to showcase their company pride and industry expertise.
The benefits of social advocacy extent across your organization and brand. For your brand, it’s an effective channel to share your corporate messages and build brand awareness. For your employees and executives, it’s a powerful personal branding tool that helps them build their online presence and develop business opportunities. And for your employer brand, it’s a proven way to find and recruit top talent and improve employee retention.
Ready to unlock the power of employee advocacy for your organization? We hope so—because in this webinar, you’ll have the chance to hear about the success of social advocacy from our customers themselves.
In this webinar you’ll learn how...
Three successful customers use social advocacy today, sharing their best practices and lessons learned
Antalis rolled out a world-class ambassador programme for HR, Marketing and Sales
Ochsner Health leveraged their employee’s network to fight fake news during the pandemic
The Hootsuite social team used Amplify to achieve a 250% YOY increase in sourced revenue
London South Bank University students use advocacy to increase brand awareness & organic reach
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Brayden Cohen
Social Marketing and Employee Advocacy Lead at HootsuiteFrank Chenet
Group Director, Sustainability, Services & Corporate Communication, Antalis InternationalHeather Nolan
Digital Content Specialist, Ochsner HealthNicola Hayes
Associate Course Director and Senior Lecturer Digital Marketing, London South Bank University