Hootsuite’s Social Media Classes (On Demand)
How to grow your Instagram Followers
In this class, social media expert, Morgan Zerr, taught us how to find your audience and grow your followers on Instagram. All in just 30 minutes.
What we covered:
- How to use different Instagram content formats to your advantage
- Making your content searchable against Instagram’s algorithm
- The types of content that work every time
How to Create Engaging Posts That Stands Out
In this class, social media expert, Morgan Zerr, taught us top tips on crafting and sharing content that stops viewers in their tracks.
What we covered:
- The right time of day (or week!) to post
- How to entertain, inform, and sell with the right content
- The scheduling routine our fastest growing customers are using today
How to Reach New Customers Using Social Ads
In this class, social expert, Morgan Zerr, took us through how to start using paid social ads and get your product in front of the right audience.
What we covered:
- The difference between organic posts, boosted posts, and ads
- How to target audiences to meet common business goals
- Making the most out of your social ad budget
How to Measure Your Success on Social Media
In this class, social expert, Morgan Zerr, shared all the ins and outs of how to define and measure success on social media. All in just 30 minutes.
What we covered:
- Key metrics to measure when you’re getting started
- Understanding if your content is reaching the right audience
- How to measure the value of social posts against your business goals
Having these on Facebook makes it super accessible when I get a notification separate from the wave of emails each day. Each one has been super helpful.
This session was amazing. Thanks so much and yes you have given me tools to help me with my social media tasks
This has been really helpful...Thank you, Morgan and David
