Social media management for marketing professionals

Hootsuite is designed to help you create more engaging content, get more followers, and make your business shine online.

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  • Reach more customers

    Post on all your social media profiles from one easy-to-use dashboard to save time while you get more eyes on your business.

  • Create better content

    Get tools and tips to help you create more engaging posts so you can stop thumbs, get clicks, and grow your followers.

  • Build your confidence

    Get expert guidance and certifications that help you feel more confident and look more professional.

flamingo imageA screenshot of the Hootsuite dashboard that shows the calendar and schedule.A screenshot of the Hootsuite dashboard stream management system.A screenshot of the Hootsuite dashboard with recommended social posts

Manage your social media in one place

Quickly customize your posts to suit each network and access tools that help you look like a pro.

View your entire social media content strategy in one visual calendar. Easily see all your scheduled and published content, create new posts, and organize existing ones.

Set up customizable streams that quickly let you monitor trends and keep you notified about your business, customers, competitors, or any topic you’re curious about.

Get customizable dashboards with easy-to-share summaries of how your posts are performing across social media.

Seamless integration with the networks you love.

Stop jumping between social networks. Access tools to help you streamline your processes, get better data, and collaborate more efficiently right in your dashboard. With Hootsuite you can plug over 150+ apps directly into your dashboard.

Learn more about our integrations

Hootsuite social network integrations

Manage your social media in one place

Most popular

PROFESSIONAL/ mo, billed annually
TEAM/ mo, billed annuallyBUSINESS/ mo, billed annuallyENTERPRISEContact for pricing
Connect your accounts to publish, schedule, and manage all your content in one place.
10203550
The number of people who can collaborate through the Hootsuite dashboard.
1355
Add more team members to collaborate with.
Add-on (per user pricing)Add-on (per user pricing)
Connect all your social accounts to Hootsuite.
Add-on (per social account pricing)Add-on (per social account pricing)
Enable employee collaboration, streamline workflows, and manage permissions.
Publishing & scheduling
Schedule posts to maintain a steady stream of quality content.
UnlimitedUnlimitedUnlimitedUnlimited
See all your scheduled posts in one place, and add or edit posts as needed.
Tailored to each of your Instagram, Facebook, LinkedIn, and Twitter profiles.
Use Bulk Composer to schedule and publish many posts at once.
Track analytics for URLs you share across your networks.
Suspend scheduled posts and resume later.
Content Curation
Access your own image repository from Hootsuite for easy content creation.
Ensure a consistent brand voice by reviewing messages before they’re sent.
Streamline your workflow by storing approved post templates and images for easy reuse.
Campaign Management
Plan, create, manage, and measure ad campaigns in one place. Even boost posts.
Measure and compare campaign performance using predefined tags on all posts.
Monitoring & Engaging
Get a single view of messages across multiple networks in your Inbox.
Engage with customers across your social accounts in one place.
Assign messages from different social streams to different teams in your organization.
Tag messages in your Inbox to classify them for analysis within Analytics.
Ads
Make organic posts more impactful by adding ad spend for higher visibility.
$500.00 limit$2,000.00 limitUnlimitedUnlimited
Publish, manage and report on your ad campaigns on Facebook, Instagram and LinkedIn.
10 Ad profiles included (Paid to add more)Analytics
Get detailed metrics across your networks using Hootsuite Analytics.
Organize, visualize, and share performance data in ways that best serve your team.
Get a detailed breakdown of your best times to publish
Track team metrics to monitor customer response and resolution times.
Understand the impact of social on your bottom line and optimize your spending.
Add-on
Drive deeper engagement by monitoring what people are saying about your brand.
Add-onAdd-onSecurity
Integrate Proofpoint (formerly Nexgate) software for automated social security.
Get access to all your Hootsuite products with one username and password.
Add-on (free for some use cases)Add-on (free for some use cases)
Control which features and functions your team members have access to.
Training & success
Access to resources to use Hootsuite to achieve your business objectives on social
The ultimate service for organizations to get more from social--faster.
Add-onAdd-on
Consulting, customized training, and specialized onboarding.
Add-onIntegrate your organization
Connect your existing tools and find new ones to make your social media life easier.
Connect your existing tools and find new ones to make your social media life easier.
PaidPaidDo more on social
Empower employees to share your posts across their own social networks.
Add-onAdd-on: 25 employees free (Optional)
Empower your teams with Hootsuite’s powerful social selling products.
Add-onAdd-on
Empower your teams with Hootsuite’s social and messaging engagement platform.
Add-onAdd-on

Still not sure where to start?

Choose the right plan

Whether you’re a solo superstar or a global team of hundreds, our plans are designed to adapt to the needs of you and your business.

Start your free trial

Learning new software takes time. Spend 30 days testing and getting comfortable with Hootsuite, completely free.

Attend free classes for beginners

Get access to classes with Hootsuite experts who will show you the ropes and answer all your social media management questions (even the ones your boss is too shy to ask).

  1. Choose the right plan

    Whether you’re a solo superstar or a global team of hundreds, our plans are designed to adapt to the needs of you and your business.

  2. Start your free trial

    Learning new software takes time. Spend 30 days testing and getting comfortable with Hootsuite, completely free.

  3. Attend free classes for beginners

    Get access to classes with Hootsuite experts who will show you the ropes and answer all your social media management questions (even the ones your boss is too shy to ask).

Frequently Asked Questions

Hootsuite Professional is great for small social teams looking to manage up to 10 social profiles from one tab. Designed for a single user, it can help you save time with unlimited post scheduling, a centralized inbox for all your messages, and valuable reporting tools that tell you how to replicate your best-performing posts for fast growth.

Hootsuite Professional Analytics helps you see why some posts do better than others, tells you the best time to post for your specific audience, and saves you a ton of time pulling data. With Hootsuite Professional Analytics, you can create detailed templates and customizable reports to help you present and visualize data in a way that works for your team.

Hootsuite Professional works by consolidating all your social media networks into a single user-friendly dashboard so you can manage them in one place. When you log into Hootsuite for the first time, you’ll be prompted to add your Facebook, Instagram, Twitter, LinkedIn, YouTube, and Pinterest accounts.

Once your accounts are connected to your Hootsuite dashboard, you’ll be able to schedule unlimited posts on each network, view a multi-platform content calendar, measure post performance, and see the best time to post on each network. 

Hootsuite Professional works better the more you use it—consistent posting means more info on your audience’s behavior, which posts get the most engagement and why, and how much you’ve grown over time.

Hootsuite Professional includes a massive array of time-saving social media management tools that will help you grow your following online and save time while you do it. 

Hootsuite Professional users get unlimited scheduled posts, a content calendar that shows all networks, recommended time to publish, bulk scheduling, a multi-platform social media inbox, customizable reports, and much more.

Hootsuite Professional costs or .

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