The Social Campus

How Social Media is Transforming Higher Education

Social technologies have transformed the communication landscape for higher education institutions—it’s what we call the social campus. And today, the social campus is ubiquitous. From the lecture hall to the football stadium, social media extends past the boundaries of the campus itself—pulling admissions candidates into the school community and keeping alumni engaged with their alma mater long after graduation.

Download The Social Campus 2017 to discover how:

  • Admissions staff can meet enrollment goals by attracting and retaining the right students using social media

  • Student services can balance the need for efficient customer service with their duty to protect student privacy

  • Alumni engagement and fundraising efforts can benefit from an active social media strategy - today over 60% of institutions are currently using social media channels for donor stewardship or to connect with current donors

Complete the form on the right to learn how your school can use social media to coordinate the social efforts of various departments.

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