With citizens using social more and more, they expect a consistent level of service when moving through and interacting with a city and its organizations. To help ensure this, The Social City is a concept of local government agencies and public sector organizations working collaboratively to engage with citizens on social to enhance their overall experience of living in, or visiting, a specific city.
In this webinar experts from YVR Airport, BC Ferries, and Hootsuite explore how an integrated social media approach can deliver a better citizen experience. Plus, we’ll also hear from Brandwatch about the role that social listening can play in creating positive experiences for citizens.
What You'll Learn
- Actionable tips on how to increase engagement
- How to use social to improve the citizen experience in your city
- How to work collaboratively to ensure consistency at every touch point