In the increasingly competitive and fast-paced profession of financial services, if you want to attract and nurture quality leads and keep your business on the leading edge, a good social media strategy is crucial.

Social media is fundamentally changing the way people communicate and build relationships and financial services companies can’t afford to be left behind.

Watch financial social media expert and bestselling author, Amy McIlwain, global industry principal at Hootsuite, as she shares how you can leverage social media to elevate your traditional marketing and sales efforts while remaining compliant with FINRA and the SEC.

In this webinar you’ll learn:

  • How financial services professionals are leveraging LinkedIn, Twitter and Facebook in their marketing and sales efforts
  • The Four E’s of content marketing and how they can help you boost your engagement
  • Where to incorporate social media tactics within your traditional marketing and sales process
  • How to engage on social media effectively while remaining compliant with FINRA and the SEC

  • Photo of Amy Mcilwain

    Amy Mcilwain

    Global Industry Director, Financial Services at Hootsuite

    As Global Industry Director, Financial Services, Amy leads the financial services team at Hootsuite. As a social media speaker, best-selling author, and compliance expert, she’s appeared on FOX, CBS, ABC, and NBC.