Social Ads: How to Boost Organic Results with Paid Advertising

WebinarsSocial Marketing

Headshot Ryan G
Ryan Ginsberg
Global Director of Paid Social at Hootsuite

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It’s no secret. Organic reach has declined. And ongoing changes to Facebook’s News Feed means organic reach will sink even further in 2018.

This new landscape requires us to rethink how organic and paid work together.

Join us for a webinar where we’ll show you how to get most the most out of your ad budget, plus the nuts and bolts of boosting content: when, why, and how.

  • Why an organic-first social strategy will no longer work
  • The nuts and bolts of boosting: when, why, and how
  • How to get the most of out of your ad budget and your team’s time

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  • Headshot Ryan G

    Ryan Ginsberg

    Global Director of Paid Social at Hootsuite

    As Global Director of Paid Social at Hootsuite, Ryan leads the enterprise strategy that helps organizations bridge the gap between organic and paid to drive business results through social. He brings 15 years of experience in the digital advertising space with a track record of connecting brands to their customers across platforms.

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