As the pandemic continues to accelerate and amplify challenges in patient and health care provider engagement, healthcare organizations are racing to adapt to seismic shifts in patient behavior—while keeping up with a flood of daily policy changes.
In this shifting landscape, leading organizations are turning to social media as an effective channel to engage with patients and healthcare practitioners. Institutions and agencies are helping stakeholders share accurate health care information and resources, build and promote relationships, and improve the reputation and credibility of science.
In this webinar, our panel of industry experts will explore ways innovative organizations are using social and digital channels to connect healthcare providers with patients and customers and deliver better experiences. They’ll share real-life examples and concrete recommendations that you can implement in your social media strategy to continue moving forward with confidence in the months ahead.
What You'll Learn
- How to manage and meet rising customer expectations
- Where to find insights to inform organizational strategy
- How to engage proactively, deliver services more efficiently, and enhance the experience of customers and patients with social media