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Unlock 8X engagement with Hootsuite Amplify

Easily set up your employees to share on-brand social media content fast. Hootsuite Amplify — the first and best employee advocacy tool — is proven to increase brand awareness and sourced revenue¹.

200%
Higher click-through rate when an employee shares content, compared to when a company shares it
8X
More engagement when content is shared by employees compared to businesses
$839k
In advertising costs saved by Hootsuite customers over three years to achieve the same reach

Take your social media posts even further with employee advocacy.

Your team is full of brand advocates. Leverage their enthusiasm by setting them up to share updates, job posts, and anything else you want to brag about.

Graphic showing a social media post with engagements, likes, and tags

Extend your social reach with less effort

Attract new business with no extra effort. Research shows that 92% of an employee’s followers are new to the brand, which means exponential reach when employee advocates share company content to their networks.

Hootsuite Amplify dashboard with weekly share goals

Slash advertising costs in half

Reach the same number of people as you would with paid ads at no extra cost with employee amplification tools. Tap into the power of employees' networks and drive real ROI.

Hootsuite AI writing tool

Save time and stand out with AI

Hootsuite’s built-in AI content writer will instantly craft captions and content you can use to create posts in Amplify. And then your team can share them in just one click.

Social media post that reads "we're hiring" with share button

Attract top talent and showcase company culture

People teams use Hootsuite employee advocacy tools for hiring, creating an employer brand, showcasing company culture, and more. Learn more about how companies leverage employee advocacy to entice top talent.

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Reach your business goals faster

Encourage employees to share content that helps support your specific business goals. Promote products or services, provide strategic guidance to customers, share company announcements, and more.

8x engagement in just few clicks

number one / step one

Create

Admins create pre-approved, on-brand content for employees to share right from the Hootsuite Dashboard.

2 number two / step two

Share

Users share brand-approved content to their own social media channels in just a few taps.

3 step three / number three icon

Track

Admins track engagement and performance for each post, including post impact and user adoption rates.

All the best brands on social media use Hootsuite

  • Adobe
  • Logo of Allianz
  • Bacardi
  • Ikea logo
  • Soundcloud logo
Adobe
Logo of Allianz
Bacardi
G2 logo
Top-rated in employee advocacy
G2 StarG2 StarG2 StarG2 StarG2 Star
Dec 6, 2023
“Hootsuite and Amplify have transformed our social media presence!”
“The Amplify platform has empowered our sales team to confidently share content on their social channels, leading to an increase in website visitors and lead inquiries. The implementation of the platform was straightforwa...”
Read the full review
Miles M.
Miles M.
Digital Marketing Manager
Keyloop
Read the full review

Why Hootsuite?

17 Years

We’re the OG social media management platform, which means we know exactly what social media managers want, need, and love.

25 Million Users

The world’s top brands trust Hootsuite to post, track, and out-perform their competitors on social media. Why? Because we’re #1.

100+ Integrations

Connect over 100 app integrations to bring all your favorite tools into the Hootsuite dashboard. That’s more than any other social media management platform (by far).

See what the no. 1 employee advocacy tool can do for your brand

Get a free Hootsuite demo and see exactly how Amplify can spike your social media stats exponentially.