Save 3,000+ hours a year with social media automation
Need a helping hand? Hootsuite’s social media automation takes care of content creation, scheduling, and even message replies — so you don’t have to.
All the coolest brands on social media use Hootsuite
The only AI built for social media managers, by social media managers
Hootsuite’s social media automation tools eliminate your biggest stressors and time-sucks, from content creation to performance tracking. Finally.
Post when your audience is online, even if you’re on vacation. With Hootsuite’s social media post automation, you can schedule up to 350 posts at once in just a few taps.
Save hours each week with a social media AI writer that does the work for you. OwlyWriter AI crafts captions, hashtags, and post ideas in seconds.
Hootsuite’s FAQ chatbot can reduce your team’s message volume by up to 80% while simultaneously increasing its productivity by 25%.
Collaborate better with automated approval processes that save your team time and effort. Always publish polished, on-brand content without a complex approval process.
The easiest way to become a social media superstar
Here’s how Hootsuite’s automation helps you save time, work less, and get real results in half the time. Thanks, robots!
Hand off writing and brainstorming to OwlyWriter AI
Hootsuite’s built-in AI writer generates captions for every network. It also writes for upcoming holidays and crafts compelling copy using proven copywriting formulas. Plus, it will automatically recreate your top-performing posts so you get even more out of your best content.
Turn followers into customers with an automated inbox
Stress less and delight your followers with an automated social media inbox featuring chatbots, saved replies, and auto-responders. Never ghost your followers again with a universal inbox featuring your messages and comments in one place.
Boost engagement and watch your stats soar
Track everything, all together, automatically. Hootsuite automatically tracks your performance and shows you what’s working, what’s not, and when to post. No more spreadsheets and no more guessing.
Generate leads with automated DMs for Instagram
Set up automated Instagram DMs so that when a user comments a specific keyword on your post, they automatically receive a DM. Add varied responses and delay comment replies for more authentic, personalized responses.
Create
Create content fast with built-in Canva templates and AI-generated captions. Link Google Drive, Dropbox, and more for easy access to your assets.
Track
Track the performance of all your content in one dashboard. Easily understand changes with graphs, charts, and heatmaps.
Monitor
Monitor what people are saying about your brand and industry as a whole across social media. Follow relevant keywords, mentions, and hashtags.
Give it a try for free. No strings attached.
See for yourself how Hootsuite makes it easier to schedule, post, and prosper on social media.
Sign-up only takes a minute.
Standard
per monthFeatures included:
– Up to 5 social accounts
– Unlimited post scheduling
– Best time to post recommendations
– AI assistant with image and caption generator
– Canva templates and content library
– One inbox for all social accounts
– DM automations
– Search the past 7 days for brand and competitor mentions
– Analyze brand and competitor sentiment
– Benchmark against 5 competitors
– Assign DMs to teammates**
… and much more!
Most popular
Advanced
per monthEverything in Standard, PLUS:
– Unlimited social accounts
– Customizable analytics reports and templates
– Saved message replies and auto-responses
– Team approval workflows**
– Bulk schedule up to 350 posts at once
– Auto-route and tag messages
– Benchmark against 20 competitors
– Export, email, and schedule reports
– Inbox reporting and analytics
– Search the past 30 days for brand and competitor mentions
– Outbound post tagging and reporting
– Custom user access permissions**
… and much more!
Enterprise
CustomEverything in Advanced, PLUS:
– A fully customized plan to maximize your investment
– Add as many users as you need
– Exclusive access to our most powerful tools
– Enterprise customer support
– Single sign-on (SSO)
Maximize performance with:
+ Employee Advocacy (Amplify)
+ Listening powered by Talkwalker
+ Advanced Analytics
+ Advanced Inbox
+ Generative AI Chatbot
+ Review Management
+ Premier Services
+ Social Selling
+ Salesforce integration
+ Compliance integration (Proofpoint)
*Prices displayed in USD, based on annual billing, but do not include applicable taxes.
**Available with multiple users.
Why Hootsuite?
The AI caption generation is ... perfect for cutting down on time. Caption creation actually takes up a lot of time in the scheduling process for content and this feature made Hootsuite stand out to me!
Put social media on autopilot with 30 days of Hootsuite for free
Get started today and enjoy 30 days of the industry’s best social media automation platform — completely free.