Boost your way to more views, engagement, and followers on Instagram
The Hootsuite dashboard is your all-in-one Instagram management hub. Boost Instagram posts and track hundreds of metrics for paid and organic posts.
Join the 200,000+ savvy businesses that use Hootsuite to promote their Instagram posts
Track ad performance and give your best-performers a boost — all from the Hootsuite dashboard.
Schedule, post, and visualize both paid and organic posts with a drag-and-drop content calendar that shows everything side by side.
Easily see which posts are performing the best so you can put ad dollars behind the ones you know will bring a big return on investment. Identify your best performers by engagement rate, reach, and more.
Confidently boost posts knowing they’ll reach the ideal audience. Take your ad spend further by targeting the right users based on location, gender, age, or interests.
See exactly how your sponsored posts are doing with in-depth Instagram ad analytics. Monitor cost per click, cost per impression, click-through rate, total amount spent, and so much more.
Paid ads, carousels, Stories, Reels — you can schedule them all from the Hootsuite dashboard or mobile app. Plus, you can easily cross-post to all your other networks in a few quick taps.
Plan
Visualize and create paid content on Instagram with post preview, image editor, a drag-and-drop content calendar, AI writer, templates, and an image library.
Boost
From the Hootsuite dashboard, you can find your best-performing Instagram posts and boost them in a few clicks. No need to hop between tabs.
Track
Track your ad performance on Instagram alongside all your other social networks. Monitor how much you’ve spent and how much you’re earning in return.
Promote your Instagram account with the ultimate social media booster
Simplify your strategy by scheduling, testing, and analyzing your paid social media by bringing it all to Hootsuite.
Improve performance and nail your ad copy with AI
Take the guesswork out of copywriting by testing different versions of ad copy with Hootsuite’s built-in AI writing tool. It’ll automatically generate several versions of copy so you can identify exactly what works. You can also use AI to generate posts from scratch or repurpose your top performers.
Save thousands of hours creating and posting engaging ads on Instagram
Fill your ad calendar fast with the best campaign and ad creation tools. Use built-in Canva templates to whip up dazzling posts lightning-fast. Get easy access to stock photos and link your brand assets with integrations for Google Drive, Widen, Dropbox, Figma, and more.
Boost engagement, reach, traffic, and follower count
Watch your stats skyrocket with tools that tell you what’s working, what’s not, and when to post so your content gets the most action. Hootsuite automatically tracks your performance and lets you create stunning reports to prove the value of your efforts.
Sharpen campaigns with trend tracking and social listening
Hootsuite’s built-in social listening features let you identify emerging trends before your competitors. That way, you can post paid and organic content that you know will get people engaged. (Bonus: you can also track brand mentions and sentiment from the Hootsuite dashboard).
Bring all your advertising tools to one tab
Customize your dashboard with over 100 integrations, including the tools you already rely on to enhance your sponsored content. Create, find, and respond to ads with Adview, Aprimo, Outgrow, UpContent, HubSpot, and stock photo integrations.
Give it a try for free. No strings attached.
See for yourself how Hootsuite makes it easier to schedule, post, and prosper on social media.
Sign-up only takes a minute.
Standard
Manage up to 10 social media accounts from one calendar.
per monthper user/mo*Includes:
Schedule unlimited social posts*
Generate posts and images with AI
Respond to messages from one inbox
Monitor your brand and competitors
Most popular
Professional
Manage unlimited social accounts and automate repetitive work.
per monthper user/mo*Everything in Standard, plus:
Manage unlimited social accounts
Automate inbox replies and workflows
Forecast social trends up to 90 days ahead
Build custom performance reports
Advanced
Streamline approvals and co-work across teams.
per monthper user/mo*Everything in Professional, plus:
Review and approve content with your team
Assign and auto-route messages to the right team members
Coordinate content and customer care
Measure team performance and efficiency
Enterprise
Govern across your org and grow faster with advanced tools.
CustomEverything in Advanced, plus:
Prove the impact of social with advanced analytics
Uncover trends across social, digital, and AI with advanced listening
Secure access with single sign-on (SSO)
Stay compliant with custom compliance solutions
*Prices displayed in USD, based on annual billing, but do not include applicable taxes. Trial accounts have daily posting limits (10–20 posts per organization, depending on plan). Bulk scheduling is not available during trial.
Every plan runs on Wisdom, your AI teammate
One AI brain in every plan that drafts, recommends, and analyzes — helping you stay one step ahead.
Why Hootsuite?
17 years and 25 million users
Hootsuite was the first, and we’re still the most popular 17 years later. Over 25 million users have used Hootsuite to post, track, and out-perform their competitors on social media.
The ‘Ivy League of Social Media’
They don’t call us the “Ivy League of social media education” for nothing. Explore Hootsuite Academy (and get certified!), watch webinars, and read the best blog in the industry.
The largest library of integrations
Connect over 100 integrations to bring all your favorite tools into the Hootsuite dashboard. That’s more than any other social media management platform (by far).
As a result of using Hootsuite, our organization's reach increased, which positively impacted our business. We observed that with easy content management, our involvement with the audience has significantly increased, which leads to generating goodwill among our targeted audience.
Your risk-free trial is waiting
Get started today and enjoy full access to Hootsuite — completely free. Then sit back, relax, and watch your Insta stats skyrocket.