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Screenshot example of Hootsuite social media tools, including calendar and scheduling.

Post in your sleep (quite literally) with the world’s best Instagram scheduler

Schedule your Instagram posts to go live when you know they’ll get the most eyes. With Hootsuite, you can rack up the likes, followers, and engagement — even if you’re off the clock.

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  • Adobe
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Adobe
Bacardi

The no. 1 Instagram scheduling tool for social media managers who really need a vacation

Schedule IG posts anytime, anywhere with Hootsuite.

Capture a larger portion of your audience by scheduling content to go live when it's likely to get the most engagement. Watch your stats rise (even if you’re out of office or at happy hour).

Carousels, Stories, Reels — you can schedule them all from the Hootsuite dashboard or mobile app. Plus, you can easily cross-post to all your other networks in a few quick taps.

See exactly when to post based on when your audience scrolls on Instagram. Plus, learn when to post to reach your specific goal — extend reach, build awareness, drive traffic, or increase engagement. 

Woman smiling at phone with social media scheduling dashboard showing scheduled posts, 3 approved campaigns, and 10 posts scheduled.

Plan

Strategize and visualize how content will look on Instagram with post preview, image editor, a drag-and-drop content calendar, templates, and an image library.

Schedule

Schedule posts to go live when they’ll get the most engagement or post immediately from the Hootsuite Perch dashboard. View best time to post suggestions as you draft content.

Track

Track your performance on Instagram and all your social networks in one tab. See a graph showing the best time to post based on your unique audience.

Put your social media posts on autopilot with the ultimate social media scheduler.

They don’t call us “the Crock Pot of social media” for nothing. Set it, forget it, and watch your performance soar.

A blue sneaker on yellow background with a content creation UI showing post templates and an AI image generation prompt bar.

Save thousands of hours creating and posting content on Instagram

Fill your content calendar fast with Wisdom, your AI teammate that crafts on-brand posts and images for you in seconds. Or customize ready-made Canva and Adobe Express templates to create scroll-stopping content even faster.

Two colleagues reviewing reports alongside social media analytics showing 14% engagement up, 6,783 impressions, and a weekly reach chart.

Boost engagement, reach, traffic, and follower count

Watch your stats skyrocket with tools that tell you what’s working, what’s not, and when to post so your content gets the most action. Hootsuite automatically tracks your performance and lets you create stunning reports to prove the value of your efforts.

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Turn Instagram trends into your next big opportunity

With Lumen social listening, you can spot emerging Instagram trends, understand what your audience cares about, and see how people feel about your brand and competitors. Turn real-time insights into smarter content, faster reactions, and more opportunities to grow your reach and engagement.

Social media ad dashboard showing a sneaker post, campaign metrics with 342 clicks at $1.08 CPC, and a Post ROI trend chart.

Boost Instagram ad performance with zero extra effort

Hootsuite lets you schedule new Instagram ad campaigns in the same way you schedule organic posts. Schedule, post, or rearrange with a drag-and-drop content calendar that shows your organic and paid posts side by side.

Social media scheduling and then some

Hootsuite is more than a simple Instagram scheduling tool. Every plan includes analytics, inbox management tools, and social listening for Instagram.

Analytics

Custom ROI analysis, post performance reports, sentiment reporting, industry benchmarks, report scheduling and exporting, custom reports, and more

Engagement

Inbox (Nest) for private and public messaging, auto-responder, saved replies, automated tagging and assignments, Inbox analytics, and more

Social listening

Track mentions and keywords, brand sentiment, trends, competitor behavior, and more with social listening (Lumen).

Give it a try for free. No strings attached.

See for yourself how Hootsuite makes it easier to schedule, post, and prosper on social media.
Sign-up only takes a minute.

  • Standard

    Manage up to 10 social media accounts from one calendar.

    per monthper user/month*

      Includes:

      • Schedule unlimited social posts*

      • Generate posts and images with AI

      • Respond to messages from one inbox

      • Monitor your brand and competitors

      • Purchase as many user seats as you need

      • Most popular

        Professional

        Manage unlimited social accounts and automate repetitive work.

        per monthper user/month*

          Everything in Standard, plus:

          • Manage unlimited social accounts

          • Automate inbox replies and workflows

          • Forecast social trends up to 90 days ahead

          • Build custom performance reports

          • Advanced

            Streamline approvals and co-work across teams.

            per monthper user/month*

              Everything in Professional, plus:

              • Review and approve content with your team

              • Assign and auto-route messages to the right team members

              • Coordinate content and customer care

              • Measure team performance and efficiency

              • Enterprise

                Govern across your org and grow faster with advanced tools.

                Custom

                  Everything in Advanced, plus:

                  • Prove the impact of social with advanced analytics

                  • Uncover trends across social, digital, and AI with advanced listening

                  • Secure access with single sign-on (SSO)

                  • Stay compliant with custom compliance solutions

                  *Prices displayed in USD, based on annual billing, but do not include applicable taxes.
Trial accounts have daily posting limits (10–20 posts per organization, depending on plan). Bulk scheduling is not available during trial.

                  Wisdom icon

                  Every plan runs on Wisdom, your AI teammate

                  One AI brain in every plan that drafts, recommends, and analyzes — helping you stay one step ahead.

                  Why Hootsuite?

                  18 years and 25 million users

                  Hootsuite was the first, and we’re still the most popular 18 years later. Over 25 million users have used Hootsuite to post, track, and out-perform their competitors on social media.

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                  The ultimate social media AI

                  Hootsuite Wisdom creates content, spots trends, engages customers, and analyzes results. Work from the Hootsuite dashboard or connect to ChatGPT, Claude, Gemini, or Copilot.

                  The largest library of integrations

                  Connect over 100 integrations to bring all your favorite tools into the Hootsuite dashboard. That’s more than any other social media management platform (by far).

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                  The deepest social listening

                  Track across more sources in more languages than other tools. Even our basic version — which is featured in every plan — is the best on the market.

                  Hootsuite is the best platform I have used for social media scheduling. The calendar layout when scheduling is a very helpful tool for planning your posts days, weeks, or even months ahead of time.
                  Shannon Piggott
                  Shaw JCC of Akron
                  Woman with laptop surrounded by social media management UI showing impressions stats, a content calendar, and platform icons.

                  Your risk-free trial is waiting

                  Get started today and enjoy full access to Hootsuite — completely free. Then sit back, relax, and watch your social media stats skyrocket.