
Bring your social media content to life with fresh, new campaign ideas
Spice up your social media campaign strategy with AI content ideas, social listening streams, and pretty templates right at your fingertips. It’s all in the Hootsuite dashboard.
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What do all marketing geniuses have in common? They use Hootsuite.
Need campaign ideas? You got it.
Leave the brainstorming to OwlyWriter AI. Generate unlimited campaign ideas based on a keyword, web content, or your top-performing posts. Plus, get a list of upcoming holidays and automatically generate content for that day. (National Lazy Day is August 10, in case you were wondering.)

Create, track, and optimize your organic and paid content — all in one tab
From brainstorming to performance tracking, Hootsuite helps you with your paid and organic strategy every step of the way.

Create fast with templates right at your fingertips
Bring ideas to life in a matter of seconds — no designer required. Browse built-in Canva templates sized just right for social media ads and posts. Customize in seconds and voila! You’re ready to publish.

See which campaigns are working and which aren’t
Measure the performance of your paid and organic posts side by side in Hootsuite Analytics. Track the performance of Facebook, Instagram, and LinkedIn. View in-depth stats at the ad, ad set, and campaign level.

Instantly generate ad variations to test what works best
Improve ad performance by testing different versions of ad copy. Have OwlyWriter AI instantly create variations of your existing ad copy, then choose the ones that best fit your campaign goals.

Create engaging campaigns based on the latest trends
Keep an eye on the latest trends with Hootsuite Streams. Discover what’s happening on each platform and create content that gets users engaged. Plus, find influencers in your niche.

Target the right audience every time
Make sure your ads reach the right audience and get the most out of your budget by building campaigns in the Hootsuite dashboard. Optimize for your specific goal — reach, clicks, landing page views, and more.

Get engaging post ideas with deep social listening
All Hootsuite plans include tools that let you search your brand mentions, track trends, and monitor hot topics. It'll even forecast the social media trends that are most likely to explode so you can beat your competition to the most engaging content.
Give it a try for free. No strings attached.
See for yourself how Hootsuite makes it easier to schedule, post, and prosper on social media.
Sign-up only takes a minute. No credit card required.
Standard
Manage up to 10 social media accounts from one calendar.
per monthper user/mo*Includes:
Schedule unlimited social posts*
Generate posts and images with AI
Respond to messages from one inbox
Monitor your brand and competitors
Most popular
Professional
Manage unlimited social accounts and automate repetitive work.
per monthper user/mo*Everything in Standard, plus:
Manage unlimited social accounts
Automate inbox replies and workflows
Forecast social trends up to 90 days ahead
Build custom performance reports
Advanced
Streamline approvals and co-work across teams.
per monthper user/mo*Everything in Professional, plus:
Review and approve content with your team
Assign and auto-route messages to the right team members
Coordinate content and customer care
Measure team performance and efficiency
Enterprise
Govern across your org and grow faster with advanced tools.
CustomEverything in Advanced, plus:
Prove the impact of social with advanced analytics
Uncover trends across social, digital, and AI with advanced listening
Secure access with single sign-on (SSO)
Stay compliant with custom compliance solutions
*Prices displayed in USD, based on annual billing, but do not include applicable taxes. Trial accounts have daily posting limits (10–20 posts per organization, depending on plan). Bulk scheduling is not available during trial.
Every plan runs on Wisdom, your AI teammate
One AI brain in every plan that drafts, recommends, and analyzes — helping you stay one step ahead.
Why Hootsuite?

18 years and 25 million users
Hootsuite was the first, and we’re still the most popular 18 years later. Over 25 million users have used Hootsuite to post, track, and out-perform their competitors on social media.

The ‘Ivy League of Social Media’
They don’t call us the “Ivy League of social media education” for nothing. Explore Hootsuite Academy (and get certified!), watch webinars, and read the best blog in the industry.

The largest library of integrations
Connect over 100 integrations to bring all your favorite tools into the Hootsuite dashboard. That’s more than any other social media management platform (by far).
Hootsuite has given us the ability to monitor which items of content seeded on social are receiving high engagement from our followers, allowing us to tailor future content pieces to be as relevant and compelling as possible. This insight continues to help our social marketing team maximize their time and effort.
Get campaign ideas and tracking — completely free
Think of all the genius post ideas you’ll dream up with fulll access to Hootsuite for free. No strings attached.