Brands to Beat on Social Media: Financial Services and Insurance
The best of the Fortune 500—and the content formats they're using to win on social
The rise of social media in the financial services and insurance industries has been well documented, not least in Hootsuite’s annual Social Trends report. From awareness to advocacy, social is now integral at every step of the customer journey—and when used effectively, can drive revenue, decrease costs, and mitigate risk.
Here you’ll find the industry winners as measured by social dominance, along with examples of the types of content they use to succeed.
What You’ll Learn:
- Learn which brands are leading the pack on the biggest social media platforms
- Find out what content formats resonate with audiences
- Adapt your own approach with winning strategies
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2019 Social Media Trends for Financial Services and Insurance
Based on internal benchmarking data for 100+ organizations, a survey of 300+ industry marketers, and extensive interviews with industry experts, our report will show you the best strategies that progressive businesses are using to drive revenue, decrease costs, and mitigate risk in 2019.
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