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    Image for The Global State of Digital 2022
    Research & Trends

    The Global State of Digital 2022

    This year’s all-encompassing overview of all things digital—social media, search, ecommerce, advertising, and more—from Hootsuite ...
  • Image for Facebook Messenger for Customer Care
    Strategy & Tactics

    Facebook Messenger for Customer Care

    Set your customer teams up for success with Facebook Messenger for social customer care
  • Image for WhatsApp for Customer Care
    Strategy & Tactics

    WhatsApp for Customer Care

    Power seamless customer experiences with the WhatsApp Business API and Sparkcentral by Hootsuite
  • Image for Get Started with Social Commerce
    Strategy & Tactics

    Get Started with Social Commerce

    Three simple steps to start turning your social followers into customers
  • Image for Take the Social Advantage: 5 ways Hootsuite helps you tap into the power of social media

    Take the Social Advantage: 5 ways Hootsuite helps you tap into the power of social media

    Social media is a powerful tool—but that doesn’t mean it’s an easy one to use.
  • Image for A Messaging-First Strategy Powers ENGIE to a Leadership Position in the Clean Energy Industry
    Case Studies

    A Messaging-First Strategy Powers ENGIE to a Leadership Position in the Clean Energy Industry

    Connecting with customers via messaging helped the company lift CSAT scores while reducing operational costs by 30%
  • Image for Forrester Report: Know Your Audience - And If They Want to Interact With You

    Forrester Report: Know Your Audience - And If They Want to Interact With You

    Understand audience preferences for engaging with brands on social
  • Image for Digital 2021 Report (October Update)
    Research & Trends

    Digital 2021 Report (October Update)

    Get hundreds of brand new stats on key digital channels and online behaviors.
  • Image for Winning Brand Trust with a Perfectly timed Campaign

    Winning Brand Trust with a Perfectly timed Campaign

    Securian Financial earned brand trust and engagement by putting its audience’s voices 
front and center during the pandemic
  • Image for How Hootsuite Boosts Reach, Recruiting, and Revenue with Employee Advocacy
    Case Studies

    How Hootsuite Boosts Reach, Recruiting, and Revenue with Employee Advocacy

    Yes, Hootsuite built the best platform for employee advocacy. No, we weren’t using it as well as we could have been. Here’s how ...
  • Image for RG 271 and Financial Services: Compliance on Social Media
    Strategy & Tactics

    RG 271 and Financial Services: Compliance on Social Media

    How to manage complaints on social media in accordance with RG 271
  • Image for Your customers want to hear from you on WhatsApp!
    Strategy & Tactics

    Your customers want to hear from you on WhatsApp!

    Pro-active messaging drives higher customer satisfaction and loyalty