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Drive real business impact with social, but make it easy

Boost engagement and sales, gain followers, and know what your audience really wants with the most complete and easy-to-use social media performance platform.

Unleash your competitive edge with
everything you need to succeed on social media

Your entire social media workflow in one tab. Get actually-actionable insights that move you forward, set you apart from your competitors, and tell you what gets your audience engaged.

Go beyond basic performance metrics to dig into what matters: Does your audience care about this? Why exactly did traffic jump 20% last week? Hootsuite’s powerful analytics show you what’s working, what’s not, and what to do next. View performance across all accounts, or analyze each channel individually.

Hootsuite knows when your audience is online and auto-schedules content to maximize potential views on each platform. It also lets you automatically boost organic content for even greater impact.

No more relying on surveys or combing through comments. Know what people are saying about your brand with best-in-class social listening that watches for brand mentions from more than 150 million data sources in 187 languages. Manage your reputation, track sentiment, and discover content ideas on autopilot.

Hootsuite’s built-in AI is your new BFF: content creation tools, automatic post boosting, a unified inbox for replying to all comments and DMs, one-click content repurposing, and much more.

Hootsuite key metrics
Hootsuite best time to post recommendations
Hootsuite key metrics
Hootsuite AI
+636%
increase in reach, year over year
+500%
growth across all social channels
+250%
increase in sourced revenue, year over year

What can Hootsuite do for you?

Your entire social media strategy in one place

Social success starts with strategy. (Say that 10x fast.) Hootsuite gives you the data you need to understand what’s working, when to pivot, and the true ROI of your social media marketing efforts — plus scheduling and engagement tools — all in one place.

Hootsuite reports

Wow your boss with stress-free reports

Sort clear, actionable analytics reports by platform, metric, goal, tag, and more. Create concise, CEO-approved drag-and-drop report templates and have Hootsuite auto-email it to your boss.

Hootsuite paid social

Paid + organic content together = your true social ROI

Make smart decisions faster. Analyze performance of paid and organic content together to know how each impacts the other and your business. Dive even deeper into the data to optimize campaign strategy.

Hootsuite metrics

Get more followers, engagement, reach (and moolah)

Stay at the top of your social game with industry and competitor benchmarking, know your top performing content with a few clicks, and get personalized tips tailored to your audience and goals.

Hootsuite AI

Buh-bye, burnout: let AI take the wheel

Generate content ideas, captions, and hashtags with AI, schedule professional posts in a flash with built-in Canva templates, and repurpose your top content for every platform with time-saving AI tools at your fingertips.

Top themes

Stay cool with reputation and trends tracking

Identifying trends and scanning the web for brand mentions only scratches the surface of what Hootsuite’s best-in-class social listening tools can do. It’s your competitive intelligence and content research powerhouse, built right in.

Try Hootsuite for free. No commitment required.

We can hoot ‘n’ holler all day, but the best way to see how Hootsuite powers real results from social is to try it yourself. Get started in less than 60 seconds.

  • Standard

    per month
    • instagramfacebooktwitteryoutubelinkedinpinteresttiktok
    • Features included:

      – Up to 5 social accounts

      – Unlimited post scheduling

      – Best time to post recommendations

      – AI caption, hashtag, and ideas generator

      – Canva templates and content library

      – One inbox for all social accounts

      – DM automations

      – Search the past 7 days for brand and competitor mentions

      – Analyze brand and competitor sentiment

      – Benchmark against 5 competitors

      – Assign DMs to teammates**

      … and much more!

  • Most popular

    Advanced

    per month
    • instagramfacebooktwitteryoutubelinkedinpinteresttiktok
    • Everything in Standard, PLUS:

      – Unlimited social accounts

      – Customizable analytics reports and templates

      – Saved message replies and auto-responses

      – Team approval workflows**

      – Bulk schedule up to 350 posts at once

      – Auto-route and tag messages

      – Benchmark against 20 competitors

      – Export, email, and schedule reports

      – Inbox reporting and analytics

      – Search the past 30 days for brand and competitor mentions

      – Outbound post tagging and reporting

      – Custom user access permissions**

      … and much more!

*Prices displayed in USD, based on annual billing, but do not include applicable taxes.


**Available with multiple users.

Why Hootsuite?

17 years and 25 million users

Hootsuite was the first social media management tool and we’re still the most popular 17 years later. Over 25 million people have used Hootsuite to outperform their competition on social.

The 'Ivy League of Social Media'

Learn and uplevel your social media skills with Hootsuite Academy courses and certifications, watch our live webinars, and stay current with the best blog in the industry.

More than 100 official integrations

Connect Hootsuite with all of your favorite tools to save even more time and stress.

We have seen an increase in engagement rates and significant results by tracking and analyzing our ongoing campaigns. Hootsuite… made it easy.
Rekha S.
Tender IT Solutions

The best brands on social use Hootsuite

  • Allianz logo
  • Domino's logo
  • IKEA logo
  • Roche logo
  • University of Chicago logo
  • World Health Organization
Allianz logo
Domino's logo
IKEA logo

Your risk-free 30-day trial is waiting

Get started today and enjoy 30 days of social media performance, including post scheduling, AI content generation, analytics, and so much more — completely free!