Your brand + Hootsuite = social performance dream team
Everything you need for social results that matter — all in one tab
Hootsuite is your one-stop shop for social media marketing success. Streamline your workflow from start to finish with cross-network analytics, automated post scheduling, engagement tools, and mention tracking.
Let AI handle research and writing so you can focus on optimizing performance. Plan the content your audience wants, create instant drafts, and automatically schedule it at the best times for your followers — thanks, AI BFF.
Know exactly how each campaign impacts your business with AI-powered analytics that go deeper. Get personalized advice based on your goals, see where you stand with industry and competitor benchmarking, and report your success to your boss with clear, customizable templates.
Test and iterate with confidence by skipping vanity metrics and focusing on the data that actually moves the needle for your brand. See side-by-side performance across all accounts, including paid and organic content, to know what works best on each channel, and much more.
Hootsuite’s proprietary social listening AI model uncovers hidden gems you can use to grow revenue. Know what people are saying about your brand, spot trends before they blow up, spy on your competition (legally!), and catch every viral moment the second they happen (and why).
What can Hootsuite do for you?
Simplify your social marketing and scale up success with Hootsuite
Hootsuite comes with everything you need to plan, create, and track your social media strategy. And it’s designed for organizations of all sizes, from entrepreneurs to enterprises.
Fast-track growth with deep analytics
What exactly led to a 14% increase in sales last month? Where did that big traffic spike come from? What topics resonate most with your audience? What should you do more (and less) of? Hootsuite gives answers that go beyond mere views, clicks, and shares.
Boost engagement and delight customers
Reply to comments and DMs across platforms from one unified inbox, cutting down response times and making it more likely your followers will see future posts. Save even more time with automated replies, priority routing, and chatbot integrations for instant customer support at scale.
Cross-platform scheduling the right way
Optimize your reach by automatically scheduling content to go live when it’s most likely to succeed on each platform. Hootsuite pulls data from your real followers — including when they’re actually online — not generic “best time to post” suggestions.
Stay ahead of trends and protect your reputation with smart listening
Scan 150 million sources and summarize data with AI to quickly understand online chatter and the emotions behind it. Uncover emerging and predicted trends based on keywords, industry, and more so you’re always on the cutting edge.
Reach performance peaks as a team
Hootsuite Enterprise comes with everything you need to build your own industry-compliant workflows and collaborate smarter. Add the Proofpoint compliance integration for automated compliance checks and build in an extra layer of security with single-sign on (SSO) and custom user access permissions.
Why Hootsuite?
17 years and 25 million users
Hootsuite was the first social media management tool and we’re still the most popular 17 years later. Over 25 million people have used Hootsuite to outperform their competition on social.
The 'Ivy League of Social Media'
Learn and uplevel your social media skills with Hootsuite Academy courses and certifications, watch our live webinars, and stay current with the best blog in the industry.
More than 100 official integrations
Connect Hootsuite with all of your favorite tools to save even more time and stress.
We have seen an increase in engagement rates and significant results by tracking and analyzing our ongoing campaigns. Hootsuite… made it easy.The best brands on social use Hootsuite
The no. 1 social media management tool for enterprise organizations
See why Hootsuite is the world’s most popular social marketing platform. Drive real results with social, strategically.