
Social media management, but make it easy
Save thousands of hours and reduce your workload by managing Facebook, Instagram, LinkedIn, X, TikTok, YouTube, and Pinterest all in one place.
Trusted by the best brands on social
Schedule, post, engage, and analyze from one
user-friendly dashboard
Unlock your brand’s full potential with a dashboard designed to help you create, schedule, and post content that earns you more.
With Hootsuite, you can schedule posts to go live anytime — even if you’re fast asleep. See exactly when to post for the most engagement, create content fast with Canva templates, and have AI write your captions and hashtags for you.
See the content that brings in the most engagement and revenue, benchmark your performance against your competitors and industry, and track your progress every step of the way.
Track online conversations about your brand across social media and millions of websites. Plus, monitor brand sentiment and keep an eye on the latest trends.
Hootsuite’s social media AI writer helps you fill your content calendar fast with instant captions for every network and a steady stream of post ideas.




What does Hootsuite do?
(The better question: What doesn’t it do?)
Hootsuite does all the heavy lifting for you — from creating and scheduling content to measuring results and improving performance. It’s your all-in-one performance engine for creating, managing, and sharpening your social media strategy.

Publishing: Create better content in half the time
Create, schedule, and publish content to all your social media networks in one place. Overcome creative block with our AI writer and post idea generator. Save even more time with stunning templates and easy collaboration and approval tools.
Hootsuite publishing features
Social media scheduler, OwlyWriter AI (caption generator, content ideas, hashtag generator, and more), best times to post, Canva templates, bulk post scheduling, and more.

Analytics: See what’s working and how to improve
Make more strategic decisions every time you post with in-depth social media analytics tools. Maximize engagement by seeing the best time to post based on your audience and goals. Hootsuite Analytics will even show you industry benchmarks to see how you’re doing compared to your peers.
Hootsuite analytics features
Post performance reports, Sentiment reporting, Industry benchmarks, Report scheduling and exporting, Custom reports

Social listening: Track what people are saying — and how they feel — about your brand
Track trends and monitor topics, mentions, and hashtags to see brand sentiment and get ideas for what to post. Blue Silk AI™ condenses complex data down to easy-to-read summaries and detects brand mentions in photos, videos, and gifs.
Hootsuite social listening features
Search and compare trends, hashtags, topics, and events across social media and millions of websites; Monitor brand sentiment, detect peaks, predict trends, compare topics, and get scheduled reports and alerts

Inbox: Grow your brand and keep customers happy
Hootsuite helps marketers connect with their audiences, grow their brand, respond fast, and improve customer satisfaction. Built-in team collaboration features make it easy for social media managers and customer support to work together more efficiently.
Hootsuite engagement features
Monitoring and listening streams, Inbox for private and public messaging, auto-responder, saved replies, automated tagging and assignments, Inbox analytics, Salesforce integration, and more.

Advertising: Get more out of every ad dollar
Manage your paid social media ads alongside your organic content in an attractive social media calendar. Side-by-side reporting lets you determine which posts are working and which aren’t. Automatically convert your top-performers into ads with Hootsuite Boost.
Hootsuite social advertising features
Social ads analytics, Social ads management, Boost your organic content from Hootsuite
Give it a try for free. No commitment required.
See for yourself how Hootsuite makes it easier to schedule, post, and prosper on social media. Sign-up only takes a minute.
Standard
per monthFeatures included:
– Up to 5 social accounts
– Unlimited post scheduling
– Best time to post recommendations
– AI caption, hashtag, and ideas generator
– Canva templates and content library
– One inbox for all social accounts
– DM automations
– Search the past 7 days for brand and competitor mentions
– Analyze brand and competitor sentiment
– Benchmark against 5 competitors
– Assign DMs to teammates**
… and much more!
Most popular
Advanced
per monthEverything in Standard, PLUS:
– Unlimited social accounts
– Customizable analytics reports and templates
– Saved message replies and auto-responses
– Team approval workflows**
– Bulk schedule up to 350 posts at once
– Auto-route and tag messages
– Benchmark against 20 competitors
– Export, email, and schedule reports
– Inbox reporting and analytics
– Search the past 30 days for brand and competitor mentions
– Outbound post tagging and reporting
– Custom user access permissions**
… and much more!
*Prices displayed in USD, based on annual billing, but do not include applicable taxes.
Why Hootsuite?

16 years and 25 million users
Hootsuite was the first, and we’re still the most popular 16 years later. Over 25 million users have used Hootsuite to post, track, and out-perform their competitors on social media.

The ‘Ivy League of Social Media’
They don’t call us the “Ivy League of social media education” for nothing. Explore Hootsuite Academy (and get certified!), watch webinars, and read the best blog in the industry.

The largest library of integrations
Connect over 100 integrations to bring all your favorite tools into the Hootsuite dashboard. That’s more than any other social media management platform (by far).
Using Hootsuite saves so much time. What takes me four minutes on Hootsuite would take me 40 minutes without it.

Your risk-free 30-day trial is waiting
Get started today and enjoy 30 days of post scheduling, AI content generation, analytics and so much more — completely free.