TikTok analytics, scheduling, and messaging all in one tab
Create scroll-stopping content and schedule it for the best time (even if you’re off the clock) with Hootsuite’s TikTok management tools. Plus, track your performance and engage with your audience from one convenient hub.
Schedule TikTok posts alongside all your social media content
Grow your following on TikTok without breaking a sweat
Post, schedule, create, monitor and measure performance on TikTok and beyond.
Hootsuite’s built-in social media answer engine tells you what’s popping off on TikTok in real-time, so you’ll never miss a chance to beat your competitors to the latest trends. OwlyGPT analyzes live conversations specific to your brand, helping you stay ahead of the curve and create timely, engaging content.
Gain fresh insights into your follower demographics and activity. Design custom reports showing the metrics that demonstrate TikTok’s impact on your social strategy.
See the best time to post for your audience and boost your chances of showing up on the For You Page. Plus, schedule TikToks alongside content for all your other social networks right from the Hootsuite dashboard.
Stop wasting time switching between devices and browser tabs. Manage your TikTok Business account comments and messages alongside all your other social media networks — all from one tab.
Your all-in-one TikTok scheduler, performance tracker, and ideas engine
Show up on more feeds by posting standout content that gets people to react, repost, and share. Your competitors could never.
Beat your competitors and monitor their performance
Keep an eye on how your competitors are doing on TikTok with competitive benchmarking reports. Plus, see how you stack up to comparable accounts in your niche and get personalized recommendations for how to improve. Translation: Tap into your main character energy.
Get better results faster with in-depth TikTok analytics
See how content is performing so you can replicate what works and pivot if a post flops. Within the Hootsuite dashboard, you can track tons of TikTok metrics — followers, views, engagement rate, shares, and more. Then you can create attractive reports in seconds showing all your results.
Keep your DMs and comments in check
Stop wasting time switching between devices and browser tabs. Manage your TikTok Business account comments and messages alongside all your other social media networks — all from one tab.
Get more conversions with a link in bio for TikTok
Drive more website visits with a link in bio page for your TikTok profile. Add an image, social icons, and as many links as you need. You can even customize your link with a vanity URL to add a professional touch and make it easy for users to remember.
The TikTok integration on Hootsuite allows us to publish our content to TikTok and monitor the engagement on the channel without risking falling into a TikTok rabbit hole (we’ve all been there)... Being able to provide a constant flow of content onto our TikTok channel through the same scheduling tool we use for other platforms is ideal.”Kickstart your TikTok strategy with freebies and resources
Best times to post on TikTok: 2025 data
The ideal TikTok post times vary by industry and day of the week. This guide will help you pinpoint yours.
How to schedule TikTok posts with Hootsuite
Learn the quickest, simplest way to schedule TikTok videos from the Hootsuite dashboard with this guide from our help center.
The complete guide to TikTok marketing
Here’s your step-by-step guide to building a TikTok marketing strategy that actually gets you views, followers, and engagement.
Frequently asked questions
Absolutely. Hootsuite not only allows you to schedule and publish TikTok videos, but it also serves as a hub for managing comments and messages, tracking key metrics, and understanding your audience.
The best time to post on TikTok isn’t the same for every brand. It depends on your location, the scrolling habits of your target audience, and your industry. With that said, based on some experiments we ran ourselves, the overall best time to post on TikTok is Thursday morning (6 – 9 am) and Saturday midday (10 am – 6 pm).
If you’re going for max engagement — aren’t we all? — your TikTok posting schedule should be tailored to your audience and niche. The best way to figure out when your audience scrolls is to use Hootsuite analytics. Once you start posting, Hootsuite starts tracking and will show you a heatmap telling you exactly when to post to reach your target follower.
Yes, Hootsuite's platform lets you manage your TikTok account alongside other social media channels like Instagram, Facebook, X, YouTube, Pinterest, Threads, and more — all from a single dashboard.
Yes, Hootsuite provides detailed TikTok analytics, including video performance metrics, best time to post charts, and follower demographics, to help you understand what's working and optimize your content strategy.
Yes, as long as you have a TikTok Business account and are not signed up in a restricted region, you’ll be able to manage TikTok messages and comments within Hootsuite. For more information about restrictions, please visit the help center.
Hootsuite features an AI assistant and content generator which can help you generate captions, scripts, and hashtags for your TikTok videos. It’ll also summarize the latest TikTok trends so you always know what to post for the most engagement.
Yes, Hootsuite is an official TikTok Marketing Partner, ensuring a secure and reliable connection to the TikTok platform.
Start growing your following on TikTok right now — for free
Try Hootsuite free for 30 days and see how it can help you skyrocket followers, reach, and engagement on TikTok.