How Governments Grow on Social While Maintaining Security
Details
26 May 2021
Living in a digital world presents a unique set of challenges for governments working to engage with their communities on social media. As agencies struggle to balance the demands of sharing information and growing their audience with the need to be available and responsive on social media, they also need to protect their social accounts against risk and compliance threats including misinformation, fraud, and impersonation.
What you’ll learn
- How to build meaningful connections and trust with your community through content that resonates with your audience.
- How to make informed decisions by listening to public sentiment, gathering immediate feedback, and publishing real-time crisis alerts.
- How to stay compliant with relevant regulations while protecting your social media accounts against impersonations and scams.
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