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Simon Trilsbach Joins Hootsuite as Vice President of Asia Pacific

SINGAPORE, SINGAPORE – February 24, 2015 - Hootsuite, the world’s most widely used social relationship platform, today announced the appointment of Simon Trilsbach as Vice President, Asia Pacific (APAC). In this role, Trilsbach will be responsible for growing and expanding Hootsuite’s presence across the region.

“Simon’s success in scaling high-growth business and sales in Asia Pacific will add tremendous value to the Hootsuite team,” says Ryan Holmes, CEO of Hootsuite. “We have exciting plans for continued global expansion this year and we’re thrilled to have Simon’s experience at the helm.”

Trilsbach brings more than 10 years’ experience  driving business growth and leading sales in APAC. Prior to joining Hootsuite, he held the role of Vice President, APAC at Social Bakers, a global social media analytics and optimization company. Trilsbach was responsible for leading growth and executing successful in-market strategies across the region.

“Social media has become an integral part of all business communications across organizations,” says Trilsbach. “There is a need for these enterprises to better integrate social within the organization, establishing an enterprise-wide social media solution. Hootsuite is committed to helping organizations in Asia Pacific to seamlessly undergo social business transformation, and I look forward to a successful future as part of a talented and dynamic team.”

Trilsbach has also held other leadership positions including General Manager to Southeast Asia, Hong Kong and Taiwan at Experian Marketing Services, where he managed sales and client services functions within the region.   

Over 15 career opportunities are available now across many Hootsuite departments in the APAC region. For more information on these opportunities, visit the Hootsuite Careers Page.

More Information


Yvonne TeyMarketing Director APAC,

Cecilia PohSenior Account Executive, Waggener Edstrom for 6303 8463

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Former Social Bakers executive, Simon Trilsbach, appointed new vice president of APAC at Hootsuite to lead growth and sales in the region.


Hootsuite Media Team