Save time and get REAL results on social media. Hootsuite makes it easy.
Explore Hootsuite features: What’s in the dashboard?
Schedule, engage, monitor, and analyze social media posts. All in one user-friendly dashboard.
Track hundreds of social media metrics and grow faster on social with these features:
Best time to post by network and goal
Industry and competitor benchmarking
Custom reports and report templates
Report scheduling and exporting
Paid and organic performance reporting
… and so much more
Schedule or publish social media posts across social media networks, plus:
AI caption writer and hashtag generator
AI content ideas generator
Drag-and-drop social content calendar
Canva templates and stock photo library
Bulk post 350 posts at once
Link in bio and automated link tracking
… and so much more
A single inbox for private and public messaging, plus these features to simplify engagement:
Reply to DMs and comments
Saved and suggested replies
Automated Instagram DMs
Team inbox assignments
Inbox analytics and productivity reports
Automated tagging and assigning
Generative AI Chatbot (add-on)
... and so much more
Stay on top of what people are saying and how they feel with these features:
Brand mention and keyword search
Trending topics by interest
AI content creation by trends
AI sentiment analysis
Easy-to-read data summaries
Content monitoring streams
… and so much more
What can Hootsuite do for you?
Discover the biggest social media trends shaping 2025
Do you know what the best social strategies have in common? Or what qualities drive social media performance? And how you can apply them to your organization? Dig into our Social Media Trends 2025 report for insights that'll help you drive action and make a real business impact.
Boost engagement, reach, and follower count with less effort
See the content that brings in the most engagement and revenue and measure how you’re performing against your competitors. Plus, get personalized suggestions for how to win in your industry. And, with reports that show you the best time to post for every network, you can say goodbye to hop-scotching between network tabs for good.
Deliver a better customer experience and keep your inbox tidy
Reduce the clutter and eliminate DM dread with a unified social media inbox. Reply to comments and messages across platforms in one convenient hub and never leave your followers on read again. Cut your team’s message volume with saved replies or level up with our AI chatbot add-on.
Stay ahead of the latest trends and boost your chances of going viral
Figure out exactly what engages your audience with trend tracking and discovery streams. View hot topics by industry and then have AI instantly draft posts based on those trends. You can also search by topic, company, and hashtag to discover what’s getting the most action in your niche.
17 years and 25 million users
Hootsuite was the first, and we’re still the most popular 17 years later. Over 25 million users have used Hootsuite to post, track, and out-perform their competitors on social media.
The ultimate social media AI
Hootsuite helps you automate every part of social media management — posting, writing, messaging, and social listening. Our AI was designed by social pros for social pros.
The largest library of integrations
Connect over 100 integrations to bring all your favorite tools into the Hootsuite dashboard. That’s more than any other social media management platform (by far).
Resources for social media pros
Take it from real users: Hootsuite is a must-have
Follow us on social. It's where we thrive.
@hootsuiteHootsuite
May 02, 2025
We hate to break it to you, but posting more ≠ better results
Hootsuite
May 09, 2025
Are you guys ready for a SMM summer? (Scheduling, meltdowns and memes)
@hootsuite
@hootsuite
@hootsuite
@hootsuite@hootsuiteHootsuite
May 02, 2025
We hate to break it to you, but posting more ≠ better results
Hootsuite
May 09, 2025
Are you guys ready for a SMM summer? (Scheduling, meltdowns and memes)
@hootsuite@hootsuite@hootsuite@hootsuiteThe Perch newsletter: Get smarter about social.
The Perch is your inside source for what’s happening in social media — and why it matters to you.
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