Skip to content
St Fsi Webinar Lp 1500X1950
Category:How to Prove the Value of Social ROI
On-demand

The Business Impact of Social Transformation in Financial Services

The way financial services organizations build customer relationships has shifted rapidly in recent years—and in 2020, we saw this change accelerate dramatically.

Details

10 March 2021

Based on a survey of 2,162 marketers and executives, Hootsuite and Altimeter’s Social Transformation Report reveals how leading organizations are using social media more strategically to accomplish bottom-line goals. In this webinar, we’ll discuss the report’s findings with a financial services lens and identify what's most relevant for finserv organizations.

Our expert speakers:

Ed Terpening is an industry analyst at Altimeter, social media expert, and former vice president of social media at Wells Fargo. Ben Cathers is a global principal solutions consultant at Hootsuite with 20 years of experience in social media.

What we’ll cover:

  • New data to help you build an effective enterprise social strategy in 2021, based on what's working with Hootsuite's largest customers.

  • Best practices for using social to strengthen relationships with customers, align strategic planning with changing audience behavior in the light of COVID, and advance digital transformation efforts.

  • Specific examples of how financial services organizations are using social media to retain and strengthen customer connections.

What you’ll learn

  • New data to help you build an effective enterprise social strategy in 2021, based on what's working with Hootsuite's largest customers.
  • Best practices for using social to strengthen relationships with customers, align strategic planning with changing audience behavior in the light of COVID, and advance digital transformation efforts.
  • Specific examples of how financial services organizations are using social media to retain and strengthen customer connections.
Share this webinar

Please complete the form to register

* indicates required fields

Speakers

Ben Cathers
Ben Cathers
Global Principal Solutions Consultant,
Hootsuite
twitter
Ed Terpending
Ed Terpening
Industry Analyst, Altimeter Group
twitter

Interested in learning more with Hootsuite?

Request a demo