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New in Hootsuite: OwlyGPT, AI-generated message replies, and more

Hootsuite just got smarter. Your plan now includes OwlyGPT, an AI assistant that scours live social feeds to help you create content, identify the latest trends, and get a leg up on your competitors. Plus, we’ve added AI-powered smart replies in Advanced Inbox and Facebook Reels and Stories direct publishing.

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