The best social media management tool for real estate
Drive leads and grow your brand on social media with a tool that makes it easy to create engaging content. Hootsuite automates the grunt work and shows your impact and ROI at a glance.

Join the biggest names in your industry
Drive revenue and attract more clients
Hootsuite for real estate agents and builders helps you acquire and retain clients, build brand awareness, and recruit top agents. Reach more people, attract high-value leads, and protect your brand from negative reviews—all in one place.

100%
Increase in monthly website visitors with the help of Hootsuite.
3X ROI
It's possible with Hootsuite. Professional services companies have used our tools to boost revenue sourced by social media by more than 250%.
25M
People use Hootsuite to help them grow on social media.
Hootsuite has helped us cement our reputation as estate agents with a luxury offering while ensuring our social content meets the wants and needs of our customers.”

Reduce response time and keep clients and prospects engaged with a universal social media inbox that lets you manage messages and comments across all your platforms.
Customizable approval workflows keep your messaging compliant across all your agencies and offices.
Broadcast your hiring opportunities and spread the word about your organization with employee advocacy tools.
Get actionable insights on what’s working and what’s not with advanced reports. Benchmark your performance against your competitors and your industry at large.
The tools you need to drive leads and prove ROI — on one secure platform
Real estate agents use Hootsuite to effectively grow their client base. Our AI-powered content creation tools help you create and measure content in half the time.
Sign more clients and delight your current ones
Build brand awareness and get more quality leads with social advertising, advanced analytics, and social selling tools. Plus, use Hootsuite’s universal social media inbox to engage with prospective and current clients.


Stay miles ahead of the competition
Stand out from your competitors with efficient planning and publishing tools that let you create engaging content in seconds. Use Hootsuite’s analytics to measure your performance against your biggest rivals and get personalized tips on how to improve.
Create captivating content (that’s also compliant)
Get more quality leads with tailored content suggestions and brand-approved templates. Build relationships with clients and prospects with AI-generated content based on what’s working for other agents.


Protect your reputation and never miss a thing
Hootsuite lets you monitor mentions, brand sentiment, and emotion over time. Add integrations like ReviewTrackers to monitor reviews on over 50 websites. Use Hootsuite Streams to keep an eye on relevant mentions, keywords, and hashtags.
Sell more with social media
The Hootsuite Amplify social selling dashboard helps you find and engage with prospects. Position your team as thought leaders and set them up to share powerful, on-brand content. Plus, use Hootsuite Streams to find and engage with people who are looking for services like yours in your area.

Resources for real estate agents
Trends, tips, and tactics
Case Study: Michael Graham
See how town and country estate agents Michael Graham used Hootsuite to grow monthly website visitors by 100%.
Case Study: Employee Advocacy
See how Hootsuite’s employee advocacy tool helped brands boost revenue by 250% year over year.
Blog: Real Estate Social Media Post Ideas
Attract new buyers and sellers with this list of 26 real estate social media posts.
See how Hootsuite can help you win on social in half the time.
