Hootsuite Recognized as a 2023 TrustRadius Tech Cares Awards Winner
VANCOUVER, BC — AUGUST 9, 2023 — Hootsuite has been named a winner at TrustRadius’ Tech Cares Awards. Winners of the TrustRadius 2023 Tech Cares Awards have demonstrated a strong commitment to corporate social responsibility that enables their employees and local communities to thrive in a more sustainable and equitable world.
“Being recognized by TrustRadius in their Tech Cares Awards is an honor as it validates the work both Hootsuite and our colleagues are doing within our industry ,” said Eva Taylor, Director of Social Impact, Hootsuite. “Our social impact strategy focuses on positively impacting our employees, customers, neighborhoods, communities, and our environment for the long term which is firmly anchored in our guiding principle of being good neighbors and allies, and underscores our collective commitment towards building a better world.”
The key areas of social corporate responsibility that were reviewed were:
Robust diversity, equity, and inclusion programs
Charitable donations and fundraising
Workplace culture, including model support for in-office and remote employees
Demonstrable support for environmental sustainability
Hootsuite holds a deep commitment to its people and giving back to the neighborhoods and communities where their people live and work. A few programs and initiatives that Hootsuite has implemented include:
HootGiving Program: Hootsuite offers education and discounts on its platform to help support and empower nonprofits in their pursuit of positive social change.
Volunteering & Giving: Hootsuite gives back to the communities where its people live and work through volunteering and a mix of corporate donations and employee matching initiatives. Hootsuite also supports a variety of causes and issues that are important to its people and communities, including equality and anti-racism, community and environmental well being, and disaster response.
Employee Resource Groups (ERGs): Hootsuite launched its first ERGs in 2021: the Women's ERG, the Neurodiversity ERG, the Black ERG, the LGBTQ+ ERG & the Parents & Caregivers ERG. These groups are an important step toward educating everyone at Hootsuite about the lived experiences of these groups and the role they play in guiding our collective journey to allyship.
#PayUpForProgress: Hootsuite has pledged to honor equal pay for all employees, regardless of factors such as gender, sexual orientation, neurodiversity, age, race, or ethnicity. In 2021, Hootsuite achieved pay parity across the organization.
"Hootsuite has earned a 2023 Tech Cares award for their remarkable commitment to corporate social responsibility," said Megan Headley, VP of Research at TrustRadius. "Their strong support for Diversity, Equity, and Inclusion initiatives showcases their dedication to fostering an inclusive and equitable workplace, making a positive impact on their employees and the community."
The Tech Cares Award serves as a trust indicator for buyers in the tech community. When a company receives this recognition, it demonstrates a commitment to corporate social responsibility. Buyers feel more confident and assured when considering B2B products or services from Tech Cares Award-winning organizations.
To learn more about Hootsuite’s social impact and DEI initiatives, visit the website here.
Hootsuite helps customers harness the power of social to ignite their brand and business. As the global leader in social media management, Hootsuite powers social media for brands and organizations around the world, from the smallest businesses to the largest enterprises. Hootsuite’s unparalleled expertise in social media management, social insights, employee advocacy, and social customer care empowers organizations to strategically grow their brands, businesses, and customer relationships with social media.
Hootsuite Academy, the industry-leading online learning platform, empowers education and growth through a wide range of certifications and has delivered over 1 million courses to students worldwide.
To learn more, visit www.hootsuite.com.
TrustRadius delivers the most credible technology decisioning platform, helping buyers confidently make decisions with comprehensive, vetted product information and customer-generated content. Technology providers are empowered to tell their unique stories, engage high-intent buyers, and gain customer insights. Founded by successful entrepreneurs and headquartered in the technology hub of Austin, Texas, TrustRadius is backed by Mayfield Fund, LiveOak Venture Partners, and Next Coast Ventures.
Hootsuite Media Team