How a Marketer Can Think Like a Data Analyst
16 September 2020
With increased spend comes increased scrutiny—meaning it’s more important than ever for social marketers to be able to analyze results and connect social campaigns to business outcomes.
Join our webinar to explore how smart social marketers are putting on their data analyst hat, proving campaign ROI, and telling more compelling stories with their social data.
What you’ll learn
- How the role of the social marketer is evolving to take on more sophisticated data analytics
- What CMOs expect from marketing teams looking to prove campaign ROI
How to Measure the ROI of Social Advertising
As marketers increase their spend on social media, they’re under constant scrutiny to display ROI from their campaigns. We know how difficult it can be to show any impact or only have a qualitative sense of impact.
Conversational Experience: A New Era of Social Customer Care
Join this webinar to learn how to use conversations on these platforms to build trust, add value and make your customers feel heard.