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Hootsuite’s Customer Focus Rewarded in TrustRadius’ 2023 Best Of Awards

Hootsuite is awarded all three ‘Best Of’ Awards within the Social Media Management category across Customer Relationship, Value for Price and Feature Set

VANCOUVER, BC — November 8, 2023 — Today, Hootsuite is proud to share that the strength of its relationships with its customers has been recognized in TrustRadius’ 2023 Best Of Awards within the Social Media Management Category—being awarded Best Relationship, as well as Best Value for Price and Best Feature Set. 

With a trScore of 8.3 out of 10, across 1124 customer reviews, Hootsuite is recognized by TrustRadius as a leading provider in the social media management category. Based entirely on quantitative and qualitative customer feedback and sentiment, winners of the 2023 Best of Awards are leaders in their respective categories in relation to the Best Value for Price, Best Customer Relationship and Best Feature Set. 

“TIme and again, we’ve uncovered that, no matter what industry you’re in, you’re in the relationship business - and modern relationships exist on social media,” said Ellen Terchila, Chief Customer Officer, Hootsuite. “While value for price and product functionalities are paramount to customer satisfaction, we recognize that it’s our relationship with customers along their journey on social that matters most. No doubt about it, that is our proudest achievement in this year’s awards.”

In 2023, Hootsuite has pushed the boundaries of the B2B world with unconventional campaigns that strengthen customer relationships and set them up for success on social — and that shines through in customer reviews on TrustRadius. The success Hootsuite achieved with the 2023 Best of Awards is reflected in the company’s everyday ventures and the key principles that guide them: 

  • We are proving the value of social through the success of our customers.  

  • We are obsessed with our customers — and helping them succeed (and brag) on social is paramount. 

  • We are iterating at the highest velocity to guide our customers towards the future of social marketing. 

As part of the 2023 Best Of Awards selection, products have the chance to win in all three categories, with all data sourced from verified customer reviews. The Best Value and Best Feature Set awards go to products with the highest percentage of respondents rating their feature set and value for the price highly. The Best Relationship award is determined by analyzing reviewers' key insights on 'Would Buy Again,' 'Implementation Expectations,' and 'Sales and Marketing Promises.

"Hootsuite has secured all Best of Awards in the Social Media Management category," said Megan Headley, VP of Research at TrustRadius. "Hootsuite's accomplishment is built entirely on customer feedback. Customers wholeheartedly endorse its social media management capabilities, confirming that it lives up to its sales and marketing promises and provides excellent value for the price."

To get inspiration on unlocking the value of social, visit our customer stories page.

About Hootsuite

Hootsuite helps customers harness the power of social to ignite their brand and business. As the global leader in social media management, Hootsuite powers social media for brands and organizations around the world, from the smallest businesses to the largest enterprises. Hootsuite’s unparalleled expertise in social media management, social insights, employee advocacy, and social customer care empowers organizations to strategically grow their brands, businesses, and customer relationships with social media.

To learn more, visit

About TrustRadius

TrustRadius delivers the most credible technology decisioning platform, helping buyers confidently make decisions with comprehensive, vetted product information and customer-generated content. Technology providers are empowered to tell their unique stories, engage high-intent buyers, and gain customer insights. Founded by successful entrepreneurs and headquartered in the technology hub of Austin, Texas, TrustRadius is backed by Mayfield Fund, LiveOak Venture Partners, and Next Coast Ventures.


Hootsuite Media Team