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Take control of your reputation with review tracking across 300+ sites

Protect your reputation, uncover customer insights, and respond faster with Hootsuite powered by Talkwalker AI — the online review management platform built for feedback-driven brands.

Turn your customer feedback into the ultimate strategic advantage

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Monitor

Track reviews from everywhere, including Google, Amazon, Yelp, Facebook, Tripadvisor, OpenTable, Trustpilot, and more.

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Respond

Use insights from common review themes to develop response templates, ensuring consistent and effective communication.

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Improve

Aggregate and summarize feedback into digestible reports that inform communications, product, and marketing strategies.

Everything you need for smarter review management

Monitor reviews across the web, analyze sentiment at scale, and turn feedback into improvements with the world’s deepest online review management software.

Track customer reviews across social media, marketplaces, forums, and review sites. Get instant visibility into what customers think and when sentiment shifts, and set up real-time alerts to stay on top of live feedback.

No more digging through hundreds of reviews to get an idea of how your customers feel. Industry-leading AI condenses feedback into summaries, themes, and sentiment data to instantly reveal what’s driving customer satisfaction or frustration.

Route priority reviews to the right teams, manage approvals, and coordinate responses within Hootsuite. Resolve urgent issues and close the loop with customers faster. 

Use custom dashboards and trend analysis to monitor brand health, benchmark against competitors, and understand how reviews influence conversions and your market position.

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Hootsuite customer feedback analytics dashboard showing sentiment analysis with 75% positive and 14% negative responses, plus reporting tools
Analytics dashboard showing engagement trends over time and competitor post types breakdown with Reels being most popular content format
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The insights that Talkwalker provides us have been incredible and have really informed our campaign strategy. Providing these insights to our stakeholders demonstrates what social media can do for our brand and helps us secure investment to increase our budgets and grow our team.
Liz Grey
Social media
 University of Sydney

A complete review management solution for reputation-driven brands

Turn scattered customer reviews into structured intelligence that guides product, service, and brand decisions.

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Improve your product or service with critical insights — condensed

Highlight specific areas that need attention, such as recurring complaints or praise, to inform business decisions. Digest data in the way makes sense for you and your team — word clouds, graphs, or AI-powered summaries.

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Monitor your brand’s review performance over time

Monitor changes in review sentiment over time to assess the impact of branding changes, campaigns, or product pivots. Track your overall star rating and sentiment before, after, and during product launches, rebrands, crises, and more.

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Track employee reviews and industry-specific feedback

Hootsuite powered by Talkwalker monitors the major platforms where people leave their feedback — Google, Amazon, Facebook, Yelp, and more. But it also digs deeper with reporting on niche sites like Glassdoor, Booking.com, OpenTable, and Zomato.

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Beat your competitors, and see what sets you apart

Ensure you always come out at the top of the rankings list so prospects know to choose you when they’re at the end of the buyer’s journey. Compare your review performance and sentiment with that of competitors to identify strengths, weaknesses, and opportunities for differentiation. 

The review management tool that gives you way more than raw data

Bring your entire brand reputation management strategy to a single dashboard with a full suite of feedback management tools.

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Real-time alerts

Get notified the moment negative reviews spike or product concerns start trending. Act quickly to resolve issues before they impact your reputation.

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Automated reports

Schedule regular reports summarizing review volume, sentiment, and key topics for internal stakeholders.

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Competitive benchmarking

Compare your review performance against competitors to identify areas for improvement.

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Review tagging

Automatically tag reviews by topic, product, or issue for more efficient sorting and deeper analysis of recurring themes or pain points.

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Response management

Integrate your favorite workflow tools to assign reviews to team members, track response status, and ensure timely follow-up.

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Trend forecasting

Track and predict emerging trends to spot future issues, anticipate shifting expectations, and take action before they impact your reputation.

Frequently asked questions (FAQs)

Hootsuite powered by Talkwalker AI is a robust brand monitoring and social listening tool that centralizes, analyzes, and helps you respond to customer reviews across every major channel. It combines Talkwalker’s advanced analytics with Hootsuite’s engagement workflows and integrated tools for a complete business review management solution.

Hootsuite powered by Talkwalker AI is a complete online review management platform, meaning it will surface reviews from almost everywhere people leave feedback, including:

  • Google My Business: Capture and analyze customer reviews posted on your business listings.

  • Trustpilot: Monitor reviews and ratings for your products or services, including sentiment and volume trends.

  • Yelp: Track feedback from local customers, identify service issues, and benchmark against competitors.

  • Tripadvisor: Essential for hospitality, travel, and restaurant brands to monitor guest experiences and ratings.

  • Amazon: Analyze product reviews, star ratings, and customer feedback for e-commerce performance.

  • Facebook Reviews: Monitor recommendations and reviews left on your brand’s Facebook page.

  • App Store and Google Play: Track user reviews and ratings for your mobile applications.

  • Glassdoor: Gain insights into employee sentiment and employer brand reputation.

  • ConsumerAffairs: Monitor detailed consumer feedback and complaints.

  • Bazaarvoice: Aggregate product reviews from retail partners and e-commerce sites.

Hootsuite also links to a huge spectrum of industry-specific review websites. Depending on your sector, Talkwalker can track reviews from niche sites (e.g., Zomato for restaurants, Booking.com for hotels, Healthgrades for healthcare). For platforms not natively supported, Talkwalker offers API and web scraping solutions to capture review data.

Yes. If you have a ReviewTrackers account, you can connect it to your Hootsuite dashboard with the ReviewTrackers integration. Once you’re connected, you can consolidate reviews from more than 85 review sites, including Google+, Yelp, Facebook Reviews, BBB, Tripadvisor, and OpenTable. With this integration, you can also reply to reviews from Facebook and Google right from your Hootsuite dashboard.

Hootsuite powered by Talkwalker AI collects reviews from social networks, review sites, forums, and the open web. AI analyzes sentiment, themes, visuals, and reviewer demographics — turning raw feedback into insights your teams can act on. 

Yes. Yeti, our AI assistant, provides instant summaries, trend reports, and explanations of what’s driving customer sentiment — perfect for stakeholders who need quick clarity.

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Turn customer reviews into your competitive advantage

Strengthen your reputation, improve your customer experience, and move faster with Hootsuite powered by Talkwalker.