3 Signs Governments are Going Big on Social
Details
June 10, 2021
In the past two years, 77% of government agencies have seen a rise in constituent engagement, and many are feeling the pressure to evolve their social media strategies. With our new benchmark study revealing that this spike in engagement has fueled interest at the senior leadership level, it’s clear that 2021 is the year of momentum in making social media a strategic asset.
In this webinar, we’ll share key findings from our 2021 Government Benchmark Report, created in collaboration with GovLoop and based on a survey of almost 300 government officials. We’ll hear from Andrew Cassidy, director of social media for the Massachusetts Bay Transportation Authority, on how the MBTA is leveraging social as a strategic asset. And we’ll demonstrate how your agency can start taking the social advantage today.
What you'll learn:
How to address a rise in constituent engagement and demand
How the MBTA has leveraged social media as a strategic asset
Social media’s role at the intersection of communications, community engagement, and customer service.
Please complete the form to register
* indicates required fields
Speakers
Related resources
Trust at Scale: Inside Corewell Health's Social Media Strategy
Level up your healthcare marketing with winning strategies straight from Corewell Health’s social media playbook.
Uplift: How Nonprofits Can Work with Creators (and Why It Matters)
Learn how nonprofits of any size can team up with creators to grow awareness, engagement, and impact—without blowing the budget.
The Influencer Revolution: Audiences, Algorithms, and Actions that Matter
Everything you need to sharpen your influencer marketing strategy for 2025 — straight from industry leaders Hootsuite and Upfluence.
Interested in learning more with Hootsuite?
Request a demo