3 Signs Governments are Going Big on Social
Details
June 10, 2021
In the past two years, 77% of government agencies have seen a rise in constituent engagement, and many are feeling the pressure to evolve their social media strategies. With our new benchmark study revealing that this spike in engagement has fueled interest at the senior leadership level, it’s clear that 2021 is the year of momentum in making social media a strategic asset.
In this webinar, we’ll share key findings from our 2021 Government Benchmark Report, created in collaboration with GovLoop and based on a survey of almost 300 government officials. We’ll hear from Andrew Cassidy, director of social media for the Massachusetts Bay Transportation Authority, on how the MBTA is leveraging social as a strategic asset. And we’ll demonstrate how your agency can start taking the social advantage today.
What you'll learn:
How to address a rise in constituent engagement and demand
How the MBTA has leveraged social media as a strategic asset
Social media’s role at the intersection of communications, community engagement, and customer service.
Please complete the form to register
* indicates required fields
Speakers
Related resources
Behind the Scenes: How Hydro-Québec Stayed Ahead in a Crisis with Social Listening
Learn how Hydro-Québec stayed ahead of a natural disaster using Hootsuite and Talkwalker.
Hootsuite Updates: New Tools You’ll Love for Fall 2024
Watch and learn as our product experts show you how to craft better social ads, deliver faster customer service, and benchmark social media performance with new tools from Hootsuite.
The Guide to Getting More Social Media Budget
How to use social listening to spot strategic opportunities, win buy-in and budget from leaders, and prove the value of your social media efforts.