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2021 Social Media in Government Benchmark Report
We surveyed 289 federal, state, and local government employees to find out why social media strategies are evolving and how you ...
Hydro-Québec Wins Social with a Sassy Customer-First Strategy
The public utility shatters expectations and wins brand love with smart social listening, responsive digital customer care, and a ...
How the RACGP uses social media to build stronger connections with its audience
The RACGP uses social listening and streamlined publishing workflows to grow its audience and drive engagement—while gaining ...
How Sodexo leads its industry with social advocacy
The company transformed its social strategy to win deals by strengthening relationships with its C-Suite audience
How Sodexo Universities builds meaningful connections with students
Sodexo Universities partnered with Hootsuite to increase customer satisfaction and build trust with its communities
How Meliá’s Social-First Strategy Built Customer Loyalty and Business Resilience During a Crisis
The company used social listening, engagement, influencers, and advocacy to strengthen brand awareness and loyalty throughout the ...
How a European Tourism Leader Earned a 200% Return on Investment in Social Media
Facing stiff competition, Pierre & Vacances Center Parcs Group transformed its social networks into acquisition and loyalty ...
How a Retail Experience Leader Went Digital
Faced with lockdowns, Clarins used Hootsuite and social media to bring its renowned in-store experience online
How Antalis Leads Its Industry on Social with Employee Ambassadors
The paper, packaging and visual communication distributor uses a social-first strategy to unify communications, streamline ...
How the City of Adelaide Scaled and Humanised Its Service Delivery with Hootsuite
The City uses chatbots and social media to provide constituents and visitors with innovative access to government services
How Amway Transformed Its Social Enterprise and Boosted Campaign Revenue by 500%
The Amway Social Cloud unites influencer marketing and ecommerce to set up the company’s brands and business owners for success
How UNESCO used social media to raise awareness of crimes against journalists
With limited resources, UNESCO used social media to raise awareness for its campaign to End Impunity for Crimes against ...