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In a study by Econsultancy, almost 80% of consumers stated that the average brand doesn’t understand them as an individual. The lesson here? Don’t be the average brand.

If you’ve been putting off doing market research because it’s too expensive, time-consuming, or complex, our next webinar is for you. Our experts will cover simple and effective social listening strategies to help you research your audience, understand their needs, and create campaigns that make them sit up and take notice.

What You'll Learn

  • The importance of using social listening for audience research
  • The steps needed to gain insights on your audience
  • How to use your findings to tell the stories your audience wants to hear


  • Photo of Zander Iles

    Zander Iles

    Commercial Solutions Consultant, Hootsuite

  • Photo of Ezra Poplove

    Ezra Poplove

    Commercial Account Executive, Hootsuite