Skip to content
Uplift: A Workshop for Social Good
Category:Content & Engagement
On-demand

Uplift: A Workshop for Social Good

An expert-led workshop on crafting campaigns and measuring success on social media during the giving season

Details

Social media is a critical channel for connecting and fundraising, especially during the giving season.

Yet, according to our recent survey of over 2,000 nonprofit organizations, creating quality content and campaigns remains a top challenge for many nonprofits.

Join this session in our Uplift workshop series where we’ll dive into the world of content creation for nonprofits. Hear from experts at Giving Tuesday and Hootsuite as they share their success stories and best practices for social media campaigns during the giving season.

This event is designed for social media marketers responsible for campaign planning, content creation, and analytics for nonprofit organizations and social enterprises. Sessions are suitable for those with an intermediate understanding of the topic.

What you’ll learn

  • How to plan and execute an effective fundraising campaign on social media.
  • How to use storytelling to connect with your clients and supporters to build lifelong relationships.
  • How to effectively measure and communicate the results of your social media campaigns to leadership.
Share this webinar

Please complete the form to register

* indicates required fields

Speakers

Eva New Bw
Eva Taylor
Director Social Impact,
Hootsuite
twitter
Kathleen Murphy
Kathleen Murphy
Director of Digital Strategy,
Giving Tuesday
Laura Zubick (she/her)
Laura Zubick
Social Impact Manager,
Hootsuite
Laura Rychlik
Laura Rychlik
Engagement Manager,
Hootsuite

Related resources

Category:Social Media Strategy & Trends

Uplift: The 2025 Social Media Summit for Nonprofits

The expert-led social media strategies you need to build community, drive generosity, and make a tangible impact.

Category:Social Media Strategy & Trends

Turn AI Into Your Agency’s Competitive Advantage: A Live Panel

An unfiltered, behind-the-scenes conversation with the people setting the pace — sharing what’s working, what’s not, and how they’re adapting in real time.

Category:Product Insights & Updates

Rethinking AI for Social Pros: Meet OwlyGPT

AI tools have been letting social marketers down… until now. OwlyGPT is the first AI assistant built for social pros — and here’s your chance to see it in action and hear from social pros about how it’s transformed the way they work.

Interested in learning more with Hootsuite?

Request a demo