As a Hootsuite Ambassador, you agree to be a #HootAmb superhero! You are there to advocate on our behalf, help us build fans, support our growth and provide us with regional insights.

As part of the #HootAmb family, your focus will be to:


Engagement is at the heart of everything we do. Inspire engagement through conversations, articles, campaigns, and events - Growing Community, both online and offline.


Champion the voice of Hootsuite by sharing Hootsuite knowledge and creating brand love. As an Ambassador, you'll also direct people to resources that increase Hootsuite's brand awareness worldwide.

Provide local insights

Actively listen and share real time trends and insights from your regional community to help Hootsuite be locally relevant.

Educate and Empower

Foster and shape Hootsuite’s presence in local markets by sharing best practices online and at events that will help drive brand awareness and inspire community engagement.

Our Core Values

Every Hootsuite Owl around the globe from Ambassadors to employees, exemplify our corporate values. This is what defines Hootsuite as a company, our Community, and what drives our success. As a Hootsuite Ambassador, you must exude our four core values:

  • Lead with humility
  • Grit in all we do
  • Build a better way
  • Passion for our customer success

The Ambassador Must:

  • Actively use the Hootsuite dashboard on a minimum bi-weekly basis
  • Share correct and truthful knowledge about Hootsuite products and services without false representation
  • Maintain honesty and abide by guidelines in all actions online, offline and within the Ambassador Facebook Group
  • Advocate on Hootsuite's behalf
  • Display positive sentiment on public and private groups about Hootsuite tools, services, employees or culture
  • Provide honest information to Hootsuite representatives about their Ambassadorship, Ambassador Facebook Group activity and all aspects of the Hootsuite Ambassador program