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Re:Connect 2026

Virtual summit | October 27

Social is changing. It’s time to Re:Connect.

AI is rewriting the rules of social faster than marketers can keep up. At Hootsuite’s flagship virtual summit, you’ll see how leading teams are putting AI to work across social, and what you can learn from them.

46
Giorni
:
07
Ore
:
26
Minuti
:
44
secondi
Hands holding a smartphone displaying a Social Media Trends 2027 screen with a man sitting at a desk.

First look: Social Media Trends 2027

Get an exclusive first look at our Social Media Trends 2027 Report. Spot the emerging shifts set to change how brands show up, connect, and compete.

Who is Re:Connect for?

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Social practitioners

You’re doing more with less and looking for smarter ways to save time, move faster, and prove the value of social.


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Builders and technical teams

You’re connecting systems, experimenting with AI, and looking for more control over how your tools, data, and workflows work together.

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Marketing leaders

You're deciding where AI fits into the bigger picture and need to draw a clear line from social strategy to business impact, ROI, and growth.


What to expect

Choose your own path to get the most out of your session. Re:Connect starts with a keynote from Hootsuite founder and CEO Ryan Holmes and wraps with an exclusive first look at next year's social trends report. In between, choose from sessions built around where you are with AI and where you want to go next.

Re:Connect 2026 keynote speaker Ryan Holmes (Hootsuite founder and CEO)

Keynote: Hootsuite founder and CEO Ryan Holmes

Kick off with Hootsuite founder and CEO Ryan Holmes as he explores the shift already underway in AI and social, what it means for businesses today, and what teams need to know to stay ahead in 2027.

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Real AI workflows

Cut through the AI hype with real workflows you can steal, adapt, and put to work right away.

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Peak under the hood

Dig into the integrations, connectors, and technical foundations powering the next generation of social AI.


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Make AI work at scale

Get practical about governance, organizational change, ROI, and what it takes to bring AI across the enterprise.

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Closing session: Get ahead with the earliest signals shaping 2027

Get early access to Social Media Trends 2027, Hootsuite’s latest research into what’s already shifting and how the brands ahead of the curve are responding.

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Ready for what’s next?

Come ready to connect. Leave with ideas you can use right away, a clearer view of what’s coming, and the confidence to face 2027 head-on.