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Free social media tools to help you grow your social media presence

Managing and growing your brand online is a hard job. Hootsuite's free tools for creators and social media pros save you time and make your job a little easier. Make sure to bookmark this page and come back often.

Social media caption generators

Caption generator

Short on time? Use AI to get help writing captions for six different social networks, including Facebook, Twitter, LinkedIn, and TikTok.

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Instagram caption generator

Generate Instagram captions in seconds with this AI-powered Instagram caption writer. 

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Tweet generator

This AI-powered tweet generator can help you come up with viral-worthy tweets to keep your feed exciting.

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LinkedIn post generator

This AI caption writer is the key to helping you become the next big LinkedIn-fluencer or thought leader.

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Facebook post caption generator

Fill your content calendar fast with this AI-powered Facebook post generator. Get creative and write your content in half the time.

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Instagram Threads generator

Viral Threads posts are just a few clicks away. Use this free post generator to start your Threads channel off right.

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YouTube video description generator

Get more eyes on your videos and Shorts with this YouTube video description generator.

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YouTube title generator

Post YouTube titles that'll make users want to slow their scroll with this handy dandy video description generator.

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Social media hashtag generators

Hashtag generator

Turbocharge your social media posts with this free social media hashtag generator for multiple networks.

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Instagram hashtag generator

Give your feed posts, Reels, and Stories a dash of viral magic with this Instagram hashtag generator.

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TikTok hashtag generator

Get more views on the ForYouPage and beyond with this TikTok hashtag generator that’s perfect for brands and creators.

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Social media username generators

Username generator

Invent (or reinvent) your online persona with this AI-powered handle generator for social media networks, forums, gaming sites, and more.

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Instagram username generator

Get a list of Instagram name ideas in a few seconds flat. It's the perfect tool for businesses or individuals looking to nail it on Insta.

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TikTok username generator

Boost your chances of going viral on TikTok with a shiny new username. Generate a list of TikTok usernames in seconds with this tool.

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YouTube username generator

Make your channel stand out with a memorable YouTube username. Have this tool whip up a list of options in an instant.

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Social media bio generators

Social media bio generator

Create a scroll-stopping bio on any social media network with this handy bio creator for 15+ networks.

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Instagram bio generator

Give your Instagram profile a refresh with this quick Instagram bio generator. It works for business and personal accounts.

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YouTube channel description generator

Get more views, likes, and subscribers with this quick and easy YouTube channel description generator.

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Other free tools

Social media manager salary calculator

See how your pay stacks up with this quick calculator. Simply plug in your salary and boom! Instant negotiating power.

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Emoji translator

Translate text to emoji and emoji to text (including English, French, Spanish, Italian, and German) with this free emoji translator.

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Blog ideas generator

Meet your new blog brainstorming buddy. It'll help you come up with tons of genius blog post topics fast.

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Content ideas generator

Fill your content calendar without breaking a sweat with this content ideas generator. Get ideas for social media posts, blog posts, videos, and more.

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Business name generator

Instantly create memorable, catchy, money-making business name ideas with this free AI-powered business name generator.

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Engagement rate calculator

Determine your social media return on investment (ROI), enhance your media kit, and figure out which posts work and which need work.

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Twitter score calculator

Want to see how you’re performing on Twitter? Try our engagement score tool to see how you stack up now.

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Employee advocacy calculator

If you’re considering whether employee advocacy is a worthwhile investment, use this calculator to see how far it can take your brand.

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Social media dictionary

Define industry terms and lingo, from “organic reach” to “millennial pause.” Because even the pros occasionally miss the latest buzzwords.

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Social media updates

Social media networks are constantly rolling out new features. Make sure to stay on top of them with these social media network updates.

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Social media tools to the rescue

Welcome to Hootsuite’s treasure trove of time-saving free tools. We call this page the social media manager’s Swiss Army Knife, because it’s jam-packed with freebies that make your job easier and give your posts a sprinkle of viral magic.

A dozen social media tools. One tab.

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