Better businesses build a better world
Hootsuite is all about connecting and making an impact through social media. But “business-as-usual” is not enough.
We want to build connections that transform: where our people can thrive in a diverse, equitable, and inclusive environment. Where our products and services support and empower those who need it most. And where our work sustains the planet and takes nothing away.

Concrete actions lead to concrete results
From putting diversity and inclusion at the forefront of our culture, to supporting nonprofits and empowering communities, we aim to create positive and enduring change within Hootsuite and beyond.
Social Impact
We want to make a positive impact on the neighbourhoods and communities where we live and work, while empowering those who need it with our tools and resources.

Hootsuite is the recipient of
- 11, 500nonprofit organizations trust Hootsuite for their social media needs
- 60%decrease in greenhouse gas emissions in 2021
Diversity, Equity, and Inclusion
We believe there is strength in diversity, and want to create
an equitable workplace where everyone feels seen, heard,
and valued.
#PayUpForProgress
Hootsuite’s pledge to prioritize pay parity

MILESTONE PARTNERSHIPS
HootGiving
By empowering nonprofits through discounts and education, we help those on the frontlines of change use social media to make a real difference.

Doing good in the world is a journey of many small steps and deeds, not a destination. At Hootsuite, we are committed to continuously listening and doing better, because the challenges our world faces are ever-evolving. Our social impact and DEI strategy are shaped by our values, and sit at the heart of our business—ensuring we positively impact our employees, customers, neighbourhoods, and communities for the long term.