Skip to content
black woman on computer

Behind the Scenes: How Hydro-Québec Stayed Ahead in a Crisis with Social Listening

Learn how Hydro-Québec stayed ahead of a natural disaster using Hootsuite and Talkwalker.

What you’ll learn

  • How Hydro-Québec used social listening with Hootsuite and Talkwalker to navigate a natural disaster and manage communications
  • How to build a crisis communication plan that uses real-time insights to stay ahead of rapidly evolving situations
  • The best strategies for delivering fast, effective responses while keeping your audience engaged

Details

When crises hit, it’s not just about reacting—it’s about being prepared to lead.

In this webinar, we’ll show you how to do exactly that by using social listening to guide your response.

Join our panel of crisis communication experts as they break down how Hydro-Québec used Hootsuite and Talkwalker to stay ahead of a natural disaster. You’ll see how real-time social insights helped them respond quickly, communicate effectively, and keep their audience informed throughout the crisis.

Learn how to apply these same techniques to protect your brand, stay in control, and confidently lead during any crisis, from PR nightmares to unexpected disruptions.

Share this webinar

Please complete the form to register

* indicates required fields

Speakers

Paige Schmidt Social Engagement Coordinator
Paige Schmidt
Social Engagement Coordinator,
Hootsuite
Cara Buscaglia
Cara Buscaglia
SVP, GTM Strategy & Innovation,
Hootsuite
twitter
Jonathan Cote
Jonathan Côté
Spokesperson and Social Team Lead,
Hydro-Quebec

Related resources

Category:Product Insights & Updates

How MCP Connectors Turn Your AI Tools Into Socially Intelligent Workspaces

Bring trusted social context to every prompt. Learn how Hootsuite’s MCP connectors help your team work faster from the AI tools they already use.

Category:Product Insights & Updates

Why Adding More AI Won't Save Your Marketing Team

All the AI. None of the speed. See why AI isn’t delivering on its promise — and what changes when it’s built into the way marketing gets done today.

Category:

Social OS Is Here. Let Us Show You Around

The platform you use every day just got a major upgrade. Come see what changed and how to make it work for your team.

Woman in orange blazer holding folders, surrounded by a growth chart showing 96% growth and a laptop screen displaying a website.

Unlock insights tailored to your business

Get your zero-risk trial to see how Hootsuite can power brand growth with the industry’s deepest insights.