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Hootsuite Honored in Best Apps and Software Category at 26th Annual Webby Awards

VANCOUVER, BC - April 8, 2022 - Hootsuite today announced it has been selected as an honoree in the Best Apps and Software - Marketing & Content Management category by the International Academy of Digital Arts and Sciences’ 26th Annual Webby Awards. Honorees were chosen by industry-leading Internet experts and awarded to only the top 20 percent of work entered in each category, selected from a pool of more than 14,300 total submissions. 

Social media use has grown exponentially when compared to previous years; as reported in Hootsuite’s Digital 2022 report, nearly half a billion users joined social media in 2021. With close to 13 new users every second and a global total of nearly five billion Internet users, brands have endless potential to connect with their customers and build stronger engagement through the use of technology. Hootsuite’s recognition as a leading App and Software platform demonstrates excellence in doing just this. With approximately 200,000 paying customers, and millions of users, the company has rapidly improved social commerce, social marketing and social care around the world. 

“Being selected as a Webby Honoree is a very exciting milestone for us,” said Maggie Lower, CMO, Hootsuite. “This distinction reinforces the power of social media in driving business outcomes and creating stronger relationships between brands and their customers. We’re thrilled that our leadership in this space and commitment to providing a best-in-class experience to our customers is being recognized by the academy’s outstanding group of leading industry professionals, and so many of our peers.”

The Webby Awards is the leading international award organization honoring excellence on the Internet and has been acknowledged as one of the Internet’s highest honors. This distinction is a significant achievement for Hootsuite as the awards have received global recognition by leading Internet experts, business figures, luminaries, visionaries and creative celebrities since its inception in 1996. In addition to Apps and Software, this year’s honorees were recognized across categories including Websites and Mobile Sites, Video, Advertising, Media and PR, Social, Games, Podcasts, and Virtual and Remote.

About Hootsuite

Hootsuite is the global leader in social media management. With approximately 200,000 paid accounts and millions of users, Hootsuite powers social media for brands and organizations around the world, from the smallest businesses to the largest enterprises. 

Hootsuite’s unparalleled expertise in social media management, social insights, employee advocacy, and social customer care empowers organizations to strategically grow their brands, businesses, and customer relationships with social.

Hootsuite Academy, the industry-leading online learning platform, empowers education and growth through a wide range of certifications and has delivered over one million courses to over half a million people worldwide.

To learn more, visit


Hootsuite Media Team