Legend Included with plan Not included with plan | PROFESSIONALper month, billed annually/ mo, billed annually | Most popular TEAMper month, billed annually/ mo, billed annually | BUSINESSper month, billed annually/ mo, billed annually | ENTERPRISE |
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Connect your accounts to publish, schedule, and manage all your content in one place. | 10 | 20 | 35 | 50 |
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The number of people who can collaborate through the Hootsuite dashboard. | 1 | 3 | 5 | 5 |
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Add more team members to collaborate with. | | | Add-on (per user pricing) | Add-on (per user pricing) |
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Connect all your social accounts to Hootsuite. | | | Add-on (per social account pricing) | Add-on (per social account pricing) |
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Enable employee collaboration, streamline workflows, and manage permissions. | | | | |
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Publishing & scheduling |
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Schedule posts to maintain a steady stream of quality content. | Unlimited | Unlimited | Unlimited | Unlimited |
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See all your scheduled posts in one place, and add or edit posts as needed. | | | | |
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Tailored to each of your Instagram, Facebook, LinkedIn, and Twitter profiles. | | | | |
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Use Bulk Composer to schedule and publish many posts at once. | | | | |
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Track analytics for URLs you share across your networks. | | | | |
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Suspend scheduled posts and resume later. | | | | |
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Content Curation |
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Access your own image repository from Hootsuite for easy content creation. | | | | |
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Ensure a consistent brand voice by reviewing messages before they’re sent. | | | | |
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Streamline your workflow by storing approved post templates and images for easy reuse. | | | | |
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Campaign Management |
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Plan, create, manage, and measure ad campaigns in one place. Even boost posts. | | | | |
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Measure and compare campaign performance using predefined tags on all posts. | | | | |
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Monitoring & Engaging |
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Get a single view of messages across multiple networks in your Inbox. | | | | |
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Engage with customers across your social accounts in one place. | | | | |
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Assign messages from different social streams to different teams in your organization. | | | | |
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Tag messages in your Inbox to classify them for analysis within Analytics. | | | | |
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Ads |
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Make organic posts more impactful by adding ad spend for higher visibility. | $500.00 limit | $2,000.00 limit | Unlimited | Unlimited |
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Publish, manage and report on your ad campaigns on Facebook, Instagram and LinkedIn. | | | | 10 Ad profiles included (Paid to add more) |
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Analytics |
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Get detailed metrics across your networks using Hootsuite Analytics. | | | | |
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Organize, visualize, and share performance data in ways that best serve your team. | | | | |
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Get a detailed breakdown of your best times to publish | | | | |
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Track team metrics to monitor customer response and resolution times. | | | | |
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Understand the impact of social on your bottom line and optimize your spending. | | | | Add-on |
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Drive deeper engagement by monitoring what people are saying about your brand. | | | Add-on | Add-on |
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Security |
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Integrate Proofpoint (formerly Nexgate) software for automated social security. | | | | |
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Get access to all your Hootsuite products with one username and password. | | | Add-on (free for some use cases) | Add-on (free for some use cases) |
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Control which features and functions your team members have access to. | | | | |
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Training & success |
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Access to resources to use Hootsuite to achieve your business objectives on social | | | | |
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The ultimate service for organizations to get more from social--faster. | | | Add-on | Add-on |
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Consulting, customized training, and specialized onboarding. | | | | Add-on |
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Integrate your organization |
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Connect your existing tools and find new ones to make your social media life easier. | | | | |
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Connect your existing tools and find new ones to make your social media life easier. | Paid | Paid | | |
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Do more on social |
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Empower employees to share your posts across their own social networks. | | | Add-on | Add-on: 25 employees free (Optional) |
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Empower your teams with Hootsuite’s powerful social selling products. | | | Add-on | Add-on |
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Empower your teams with Hootsuite’s social and messaging engagement platform. | | | Add-on | Add-on |
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