Joey - The Nice One
As a social media manager, you’re the life of the party—a.k.a the community. You’re an extravert at heart, and you know how to talk to people! Like Joey, you’re funny, supportive, and kind, and that’s why you excel at providing great customer care on social media. You’re responding to those pesky FAQs with humour and writing dad jokes that may or may not make sense into all your captions. You’re setting up groups so customers can talk to each other, and running contests, blocking trolls, and everything else that comes with keeping customers happy. Maybe you’re underappreciated, but there’s no doubt your team would be far less fun without you around. Unlike some social media managers (a.k.a. Rosses), you never forget that your followers are actual humans, and you thrive on that connection.
Like Joey, you may struggle with organization and proactiveness in your job. The life of a community manager or customer support worker is often reactive—you’re just trying to keep up with all the incoming requests for your time!
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Learn from Joey
Try adding some order to your work. Yes, customer service is hard to plan for, but even Joey knew to bring stretchy pants to Thanksgiving. Messaging templates, group policies, and spam comment triggers can be helpful tools to help you focus your engagement energy where it really matters.
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