Increased character limit for TikTok and Facebook

Social OS brings social intelligence, publishing, customer care, and employee advocacy together in one AI-powered operating system, so you can move at the speed of culture.

Filter by Approver in Planner gives you instant visibility into your approval pipeline so you can identify which posts are waiting on specific people and resolve bottlenecks without manual effort.

We are adding VAI improvements to Hootsuite Inbox to give you precise control over which message types trigger automated responses